Ecommerce Growth Strategist (Hybrid, US)

85SIXTY; Del Mar (CA); Hybrid; USD 105,000 - 120,000; Full time

Benefits offered by this job

Medical, Dental, Vision

Life/AD&D

FSA - Health/Dependent Care

Voluntary Life/AD&D

Retirement Plan

Flexible Time Off

Paid Holidays Annually: 13

Professional development and growth

Collaborative work environment

Job summary

85SIXTY is seeking an Account Strategist, Ecommerce to lead digital growth across ecommerce platforms, marketplaces, and performance marketing efforts. You will blend strategic planning with execution across media, lifecycle marketing, and ecommerce performance to drive acquisition, conversion, and retention.

You will collaborate with internal specialists to build cohesive plans, align with client objectives, and optimize campaigns for ROAS, CAC, and LTV while staying close to execution.

Qualifications

• 5+ years of experience in ecommerce, digital marketing, or growth strategy roles.
• Experience across performance marketing platforms (Google, Meta, TikTok, programmatic, etc.).
• Strong understanding of ecommerce ecosystems including DTC and marketplaces (Amazon preferred).
• Proven ability to translate data into actionable insights and strategic recommendations.
• Experience with lifecycle marketing (email/SMS) and customer retention strategies.

Responsibilities

• Own the development of holistic growth strategies across DTC websites, marketplaces, and digital marketing channels.
• Define KPIs, measurement frameworks, and growth roadmaps aligned to client business objectives.
• Identify opportunities to improve conversion rate, AOV, retention, and customer lifetime value.
• Lead client conversations around performance, optimizations, and growth opportunities.
• Collaborate with cross-functional teams to ensure integrated execution of strategies.

Skills

5+ years ecommerce

Performance marketing

Lifecycle marketing

Analytics

Client leadership

Tools

Google Analytics

Dashboards

Job description

85SIXTY is seeking an Account Strategist, Ecommerce to lead digital growth across ecommerce platforms, marketplaces, and performance marketing efforts. You will blend strategic planning with execution across media, lifecycle marketing, and ecommerce performance to drive acquisition, conversion, and retention.

You will collaborate with internal specialists to build cohesive plans, align with client objectives, and optimize campaigns for ROAS, CAC, and LTV while staying close to execution.