Ecommerce Growth & Site Optimization Lead

R2 Global; Santa Margarita (CA); On-site; USD 110,000 - 140,000; Full time

Job summary

R2 Global is seeking an organized Ecommerce Site Manager to own the day-to-day performance and optimization of our digital storefront. This role sits at the intersection of ecommerce, merchandising, marketing, analytics, creative, and technology.

You will work with internal teams and external partners to keep the site trading, execute campaigns, improve the customer journey, and identify opportunities to increase conversion and revenue, leveraging Shopify Plus, GA4, and Klaviyo to deliver

Qualifications

• Hands-on experience managing Shopify Plus ecommerce environments.
• Strong knowledge of Shopify themes, apps, integrations, and day-to-day site management.
• Experience with ecommerce merchandising, onsite trading, and customer journey optimization.
• Comfortable with GA4 reporting and turning data into actionable improvements.
• Experience working with Klaviyo or similar CRM/lifecycle platforms.
• Strong attention to detail and ability to manage multiple deadlines, calendars, campaigns, and external partner relationships.
• Excellent written communication skills with ability to create clear briefs and operating standards.
• Collaborative with developers, marketers, creatives, agencies, and external partners.
• Proactive and commercially focused mindset, with interest in improving ecommerce performance.

Responsibilities

• Own the day-to-day management and optimization of the ecommerce site, ensuring a seamless journey from entry to purchase.
• Manage onsite merchandising across key categories, including product positioning, availability, badges, filtering, recommendations, and cross-selling.
• Develop and maintain a structured ecommerce trading calendar covering launches, promotions, and lifecycle marketing.
• Coordinate site activity with email and SMS campaigns for a consistent customer experience.
• Monitor website performance, page speed, Core Web Vitals, site reliability, and checkout functionality.
• Liaise with external development and technology partners to prioritize and resolve issues quickly.
• Set and maintain standards for digital and creative assets before publication across the ecommerce experience.
• Review customer journeys and onsite performance to identify opportunities to improve conversion and engagement.
• Produce regular reporting on key ecommerce metrics such as conversion rate, AOV, email capture, traffic, and channel performance.
• Collaborate with growth, creative, development, and CRM teams to deliver initiatives on schedule.
• Support ongoing optimization of the site's technical, commercial, and customer experience standards.
• Leverage emerging AI tools to improve productivity and analytics while ensuring accuracy.

Skills

Shopify management

Ecommerce optimization

Data interpretation

Cross-functional collaboration

Tools

Shopify

GA4

Klaviyo

Job description

R2 Global is seeking an organized Ecommerce Site Manager to own the day-to-day performance and optimization of our digital storefront. This role sits at the intersection of ecommerce, merchandising, marketing, analytics, creative, and technology.

You will work with internal teams and external partners to keep the site trading, execute campaigns, improve the customer journey, and identify opportunities to increase conversion and revenue, leveraging Shopify Plus, GA4, and Klaviyo to deliver