Ecommerce Growth & SEO Content Specialist

Wurth Baer Supply Company; Lake Forest (IL); On-site; USD 60,000 - 85,000; Full time

Benefits offered by this job

Medical, Dental, and Vision Insurance

401(k) with Company Match

Paid Time Off and Holidays

Tuition Reimbursement

Employee Discount Program

Parental Leave Program

Referral Bonuses

Job summary

Würth Baer Supply Company seeks an experienced E-Commerce Digital Marketing Specialist to shape our digital presence. You’ll manage product listings, campaigns, and site performance, collaborating with marketing, IT, product management, and sales teams.

You’ll drive SEO/SEM strategy, content optimization, and marketing campaigns, with a strong emphasis on data-driven decisions and cross-functional collaboration in a fast-paced environment.

Qualifications

• Bachelor’s degree in Marketing, Communications, or equivalent experience.
• 3-5 years in eCommerce, digital marketing, or product content management.
• Proficient in HubSpot, Google Ads, Google Analytics, SEO/SEM tools.
• Strong writing and communication skills.
• Understanding of SEO best practices (HTML, CSS, site structure).
• Proficiency in Adobe Creative Suite (Photoshop, Illustrator, Premiere).
• Analytical mindset with data-driven decision making.
• Video editing and photography experience a plus.
• Familiarity with SAP Hybris is a plus.

Responsibilities

• Manage online sales operations and strategies to increase traffic, conversions, and revenue.
• Oversee eCommerce operations including product listings, descriptions, images, and pricing.
• Monitor and analyze KPIs such as sales, website traffic, and conversion rates.
• Coordinate with supply chain, merchandising, and fulfillment teams.
• Collaborate with customer service to improve post-purchase support.

Skills

Writing skills

Communication skills

Analytical mindset

SEO knowledge

Video editing

Photography

Education

Bachelor’s degree in Marketing or Communications

Tools

HubSpot

Google Ads

Google Analytics

SEO/SEM tools

Adobe Creative Suite

HTML/CSS basics

SAP Hybris

Job description

Würth Baer Supply Company seeks an experienced E-Commerce Digital Marketing Specialist to shape our digital presence. You’ll manage product listings, campaigns, and site performance, collaborating with marketing, IT, product management, and sales teams.

You’ll drive SEO/SEM strategy, content optimization, and marketing campaigns, with a strong emphasis on data-driven decisions and cross-functional collaboration in a fast-paced environment.