Ecommerce Growth & Performance Marketing Lead

Connect Search, LLC; Forest Park (IL); On-site; USD 90,000 - 135,000; Full time

Job summary

Connect Search, LLC in the United States is seeking a hands-on Ecommerce & Digital Marketing Manager to own online sales and B2C marketing for FitnessFactory.com and related channels. You will build, run, and optimize campaigns while setting the strategy and leading a small team and external partners.

The ideal candidate has recent hands-on experience managing paid search and paid social with meaningful budgets, proficient in BigCommerce, Google Analytics, and email/SMS platforms, and a track

Qualifications

• Bachelor's degree or equivalent experience in marketing or business.
• 5+ years in B2C ecommerce or digital marketing with proven results.
• Hands-on experience running paid search and paid social campaigns with meaningful budgets.

Responsibilities

• Build, run, and optimize campaigns across website and channels.
• Own performance of FitnessFactory.com and promotions, CRO testing.
• Manage pricing, promotions, and product positioning across channels, within MAP.
• Develop automated email and SMS flows and a campaign calendar.
• Improve organic search and product content with photography and reviews.
• Report weekly on traffic, ROAS, CAC, and channel performance; adjust budgets.
• Drive store traffic with local digital campaigns and promotions.
• Brief and manage designers, freelancers, and agencies; uphold brand consistency.

Skills

Paid search & social management

Ecommerce performance optimization

Budget management

Team leadership

Data-driven decision making

Cross-channel marketing

Education

Bachelor's degree in Marketing, Business, or related field

Tools

BigCommerce

Google Analytics

Email platforms (Klaviyo etc)

SMS platforms

Job description

Connect Search, LLC in the United States is seeking a hands-on Ecommerce & Digital Marketing Manager to own online sales and B2C marketing for FitnessFactory.com and related channels. You will build, run, and optimize campaigns while setting the strategy and leading a small team and external partners.

The ideal candidate has recent hands-on experience managing paid search and paid social with meaningful budgets, proficient in BigCommerce, Google Analytics, and email/SMS platforms, and a track