Ecommerce Growth & Paid Ads Strategist

Power Digital Marketing; United States; On-site; USD 70,000 - 110,000; Full time

Job summary

Power Digital Marketing is seeking a Paid Advertising Strategist to own execution and growth of client campaigns across multiple paid social and native platforms. The role emphasizes strategic thinking, client communication, and data-driven optimization to drive measurable results.

The ideal candidate has 2–3 years in digital marketing, experience with several ad networks, and strong knowledge of analytics and full-funnel strategies.

Qualifications

• 2–3 years of digital marketing experience, 1–2 years in an agency setting.
• Hands-on experience with at least two major paid advertising channels (Google/Bing, Meta, TikTok, LinkedIn, Pinterest, Snapchat).
• Experience with campaign development and optimization processes (bid optimization, keyword research, ad copy, campaign strategy).
• Proficiency in Google/Microsoft Office Suite(s).
• Proficiency in Google Analytics and full-funnel marketing understanding.

Responsibilities

• Own and execute performance marketing across paid social and paid media platforms.
• Lead budget management and optimization with accurate pacing.
• Provide proactive strategy recommendations across channels and present insights to clients.
• Maintain client testing roadmaps and manage next steps with internal teams.
• Communicate performance, strategy, and deliverables to clients on a regular cadence.
• Utilize AI technologies to enhance processes and drive results.

Skills

Digital marketing

Paid advertising

Campaign optimization

Analytics

Client communication

Tools

Google Analytics

Excel

Office Suite

Nova ecosystem

Job description

Power Digital Marketing is seeking a Paid Advertising Strategist to own execution and growth of client campaigns across multiple paid social and native platforms. The role emphasizes strategic thinking, client communication, and data-driven optimization to drive measurable results.

The ideal candidate has 2–3 years in digital marketing, experience with several ad networks, and strong knowledge of analytics and full-funnel strategies.