Performance-Driven Paid Advertising Strategist

Powerdigitalmarketing; United States; On-site; USD 70,000 - 110,000; Full time

Job summary

Power Digital is seeking a Paid Advertising Strategist to own the execution, performance, and growth of campaigns within their book of business. You will collaborate with account leadership to evolve strategy, own reporting, and drive optimizations across major paid channels.

You will work in a fast-paced agency environment, using AI-powered tools to surface opportunities, communicate with clients, and deliver measurable results.

Qualifications

• 2-3 years of digital marketing experience; 1-2 years in an agency setting.
• Experience with Google/Bing, Meta, TikTok, LinkedIn, Pinterest, Snapchat or other paid networks.
• Experience in campaign development and optimization: bid optimization, keyword research, ad copy, strategy, optimizations.

Responsibilities

• Own full execution of performance marketing across paid social and paid media platforms.
• Lead client reporting, optimizations, and strategic recommendations.
• Communicate with internal teams; maintain testing roadmaps and next steps.

Skills

Digital marketing

Agency experience

Campaign optimization

Keyword research

Communication

Tools

Google Ads

Meta Ads

TikTok Ads

LinkedIn Ads

Pinterest Ads

Google Analytics

Job description

Power Digital is seeking a Paid Advertising Strategist to own the execution, performance, and growth of campaigns within their book of business. You will collaborate with account leadership to evolve strategy, own reporting, and drive optimizations across major paid channels.

You will work in a fast-paced agency environment, using AI-powered tools to surface opportunities, communicate with clients, and deliver measurable results.