East London E-commerce Performance Marketing Specialist

Placements24; Windsor Park (TN); Presencial; USD 75.000 - 110.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Competitive salary

Medical and dental insurance

Retirement savings plan

Professional development opportunities

Generous paid time off

Employee discounts

Team events

Supportive management

Descripción de la vacante

Placements24 is seeking an experienced E-commerce Performance Marketing Specialist to drive customer acquisition and revenue growth. You will design and optimize campaigns across Google Ads, Facebook, and Instagram, focusing on ROI and scalable growth.

The role requires a data-driven mindset, strong analytical skills, and the ability to collaborate with creative and content teams. A results-oriented culture and continuous optimization are emphasized.

Formación

• Bachelor’s degree in Marketing, Business, Economics or related field.
• 3–5 years hands-on experience in ecommerce performance marketing.
• Proven expertise in managing paid campaigns on Google Ads and social platforms.
• Strong analytical skills with proficiency in Google Analytics and data tools.
• Experience with A/B testing and CRO strategies.
• Excellent understanding of ecommerce metrics and KPIs.
• Strong written and verbal communication skills.

Responsabilidades

• Develop and execute performance marketing strategies across paid search, social media, display, and affiliate channels.
• Plan, launch, and optimize campaigns on Google Ads, Facebook Ads Manager, and Instagram Ads.
• Conduct keyword research, audience segmentation, and targeting to maximize reach.
• Monitor CPA, ROAS, CTR, and conversion rates daily and adjust tactics.
• Run A/B tests and optimization to improve landing page performance.
• Analyze campaign data and provide actionable insights for strategy adjustments.
• Collaborate with content/creative teams for compelling ad copy and visuals.
• Manage the performance marketing budget to hit KPIs.
• Stay updated on trends, tools, and best practices in performance marketing.
• Regularly report campaign performance to stakeholders.

Conocimientos

Paid advertising

Google Ads

Facebook Ads

Instagram Ads

CRO

A/B testing

Google Analytics

Data analysis

Campaign optimization

Budget management

Educación

Bachelor's degree in Marketing, Business, Economics, or related field

Herramientas

Google Ads Manager

Facebook Ads Manager

Instagram Ads

TikTok Ads

GA4

Descripción del empleo

Placements24 is seeking an experienced E-commerce Performance Marketing Specialist to drive customer acquisition and revenue growth. You will design and optimize campaigns across Google Ads, Facebook, and Instagram, focusing on ROI and scalable growth.

The role requires a data-driven mindset, strong analytical skills, and the ability to collaborate with creative and content teams. A results-oriented culture and continuous optimization are emphasized.