DTC Planning Director, Ecommerce Growth

PISTOLA Denim; Los Angeles (CA); On-site; USD 130,000 - 140,000; Full time

Job summary

Pistola Denim, a Los Angeles-based fashion brand, is seeking a Director of Planning – eCommerce to lead DTC financial planning, open-to-buy, and inventory strategy for a $50M+ online business. You will develop forecasts, manage top-down and bottom-up plans, and drive profitability across digital channels.

You will partner with Merchandising, Finance, and Operations to align inventory with launches and promotions, while mentoring a growing planning team toward scalable, data-driven decision

Qualifications

• 8–12 years of progressive experience in merchandise financial planning, demand forecasting, inventory management, and digital retail planning.
• Proven experience owning a DTC Open-to-Buy (OTB) report for an e-commerce business scaled at $50M+.
• Strong analytical ability to translate digital metrics and inventory data into actionable strategies.
• Bachelor’s degree preferred in Business, Finance, Merchandising, or related field.
• Experience with e-commerce promotions and fast-turn inventory flow strategies.

Responsibilities

• Build and manage seasonal financial plans for the DTC channel with data-driven planning frameworks for sales, gross margin, and inventory productivity.
• Partner with Merchandising and Finance to build category-level top-down financial plans and long-range DTC growth strategies.
• Lead DTC line architecture and assortment planning aligned with digital marketing and revenue goals.
• Own the DTC Open-to-Buy (OTB) for multicategory business with monthly roll-ups and reforecasts to leadership.
• Analyze historical performance, digital traffic, conversion metrics, and current product trends to identify revenue opportunities and optimize category mix.
• Lead monthly demand planning for DTC core and replenishment inventory with agile strategies.
• Drive in-season trading and profitability through promotions, markdown cadences, and cross-team coordination.
• Optimize full-lifecycle inventory to minimize stockouts and reduce excess inventory.
• Collaborate with Merchandising, Digital Marketing, Finance, and Operations to align inventory flow with campaigns and launches.
• Communicate forecasts and stock health to executive leadership and refine planning tools for efficiency.

Skills

Merchandise financial planning

Demand forecasting

Inventory management

Digital retail planning

Advanced Excel

Data-driven decision making

Education

Bachelor's degree in Business, Finance, Merchandising, or related field

Tools

Excel

Planning systems

ERPs

E-commerce analytics platforms

Job description

Pistola Denim, a Los Angeles-based fashion brand, is seeking a Director of Planning – eCommerce to lead DTC financial planning, open-to-buy, and inventory strategy for a $50M+ online business. You will develop forecasts, manage top-down and bottom-up plans, and drive profitability across digital channels.

You will partner with Merchandising, Finance, and Operations to align inventory with launches and promotions, while mentoring a growing planning team toward scalable, data-driven decision