DTC Growth Leader: Revenue, UX & Strategy (Remote)

Rho Nutrition; United States; Remote; USD 180,000 - 260,000; Full time

Job summary

Rho Nutrition is seeking a Head of DTC to own the direct-to-consumer business end to end, including revenue, profitability, customer experience, and technology. This is a remote-US role within the E-Commerce department, responsible for strategy, growth, analytics, and operations that tie the business together.

You will lead a team, set the direction, and own the number, maintaining a proactive, owner-like mindset as campaigns run continuously and performance shifts with market dynamics.

Qualifications

• Demonstrated ownership of a DTC business or P&L of meaningful scale.
• Experience with consumer product dynamics: acquisition, retention, subscriptions, merchandising, launches, and pricing.
• Fluency in modern DTC stack: Shopify, Klaviyo, analytics tools.

Responsibilities

• Own the DTC P&L. Set targets, forecast, and manage levers to hit results.
• Build and execute the DTC growth strategy from annual plan to weekly decisions.
• Lead trade-offs across acquisition, merchandising, pricing, promotion, and retention for durable growth.

Job description

Rho Nutrition is seeking a Head of DTC to own the direct-to-consumer business end to end, including revenue, profitability, customer experience, and technology. This is a remote-US role within the E-Commerce department, responsible for strategy, growth, analytics, and operations that tie the business together.

You will lead a team, set the direction, and own the number, maintaining a proactive, owner-like mindset as campaigns run continuously and performance shifts with market dynamics.