District Event Marketing Manager — Lead a Dynamic Team

Leaf Home, LLC.; Scranton (Lackawanna County); On-site; USD 70,000 - 110,000; Full time

Benefits offered by this job

Industry-best compensation

Health, dental, and vision insurance

401k with company match

Paid time off

Career development programs

Lunch program

Childcare assistance

Gym membership

Employee assistance programs

Employee discount marketplace

Employee Resource Groups

Job summary

Leaf Home, LLC. is seeking a District Event Marketing Manager to recruit, train, and lead a team of Event Marketers across a designated district.

You will source direct-to-consumer events, manage budgets, and schedule staff to execute successful events that build brand awareness and generate sales leads. You will work with Operations and Installation Managers to expand brand presence, hire and develop staff, and report on KPIs and ROI.

Qualifications

• Bachelor's degree preferred, or equivalent combination of education, training, and experience.
• 2+ years in a managerial position.
• Strong recruiting and training skills.
• Experience with large-scale budgeting and planning.
• Excellent written and verbal communication skills.
• Self-starter with the ability to manage and develop others.
• Ability to handle multiple priorities at one time.
• Strong planning and organizational skills.
• Knowledge of current best practices and new strategies for event marketing.
• Ability to work evenings and/or weekends and pre-scheduled events.

Responsibilities

• Develop and drive event-based marketing initiatives to generate sales leads for sales representative follow-up.
• Identify, schedule, and plan event calendar for team of Event Marketers in the assigned district.
• Responsibility for budgeting and staffing for identified local events.
• Attend trade shows, home shows, fairs, festivals, and community events and manage event marketing team in generating new sales leads.
• Manage event marketing material and equipment set up and tear down.
• Collaborate with the local Operations and Installation Managers to grow brand presence within the local market.
• Recruit, hire, train, and develop Event Marketers and create accountability through established Event Marketer goals and KPIs.
• Develop timelines, organizational plans, and internal communications for cohesiveness and transparency across the organization.
• Track and report event metrics to evaluate performance and ROI of events.
• Responsible for exceeding sales lead quotas based on established KPIs.
• Performs other duties as assigned by supervisor.

Skills

Management

Recruiting

Budgeting

Event marketing

Communication

Planning

MS Office

Education

Bachelor's degree preferred

Tools

MS Office Suite

Job description

Leaf Home, LLC. is seeking a District Event Marketing Manager to recruit, train, and lead a team of Event Marketers across a designated district.

You will source direct-to-consumer events, manage budgets, and schedule staff to execute successful events that build brand awareness and generate sales leads. You will work with Operations and Installation Managers to expand brand presence, hire and develop staff, and report on KPIs and ROI.