Director, US Solutions Marketing & Enablement

Hyperexponential; New York (NY); Hybrid; USD 180,000 - 220,000; Full time

Benefits offered by this job

Medical, dental, and vision

Remote and in-person hackathons

Flexible vacation

Training & conference budget

WeWork office space

Job summary

Hyperexponential in the US is seeking a senior Marketing leader to own the US solutions narrative end to end, working at the intersection of storytelling, sales enablement, and market intelligence. You will arm the commercial team with evidence, frameworks, and compelling positioning to win with US insurers, collaborating with global product marketing and GTM engineering to scale market impact.

This is a senior, market-facing role requiring deep collaboration with actuaries and underwriters, and

Qualifications

• Launched a differentiated solution narrative for enterprise buyers in a complex, technical B2B SaaS environment; insurance/financial services experience is a strong advantage.
• Used AI tools to scale your own work, analyzing calls and producing content; speak credibly to AI’s impact on GTM.
• Partnered with senior commercial leadership as a peer, shaping go-to-market priorities and deal strategy.
• Supported sales enablement with certification, coaching, and feedback loops to improve messaging and asset use.
• Built a repeatable process to capture field/customer signals and turn them into positioning decisions.

Responsibilities

• Build the US solution narrative and pressure-test it with 10+ customers and prospects.
• Partner with the UK product marketing team to adapt global narratives for the US market.
• Drive adoption of the solution narrative by certifying 100% of US sellers within six months of launch.
• Develop a repository of US-specific proof points and case studies.
• Raise enablement quality by ensuring core assets appear in US deal cycles.
• Own the US content strategy for flagship marketing moments, including HX Live-NY.
• Collaborate with sales on tough deals, adding actuarial and underwriting credibility to the value narrative.
• Provide regular field insights and actionable reporting.

Skills

Enterprise SaaS marketing

GTM strategy

Sales enablement

AI in marketing

Content strategy

Tools

Salesforce

HubSpot

Job description

Hyperexponential in the US is seeking a senior Marketing leader to own the US solutions narrative end to end, working at the intersection of storytelling, sales enablement, and market intelligence. You will arm the commercial team with evidence, frameworks, and compelling positioning to win with US insurers, collaborating with global product marketing and GTM engineering to scale market impact.

This is a senior, market-facing role requiring deep collaboration with actuaries and underwriters, and