Director, U.S. Consumer Marketing — Rare Disease Launch

BioSpace; Deerfield (IL); On-site; USD 180,000 - 260,000; Full time

Benefits offered by this job

Retirement and Savings Plan

Group medical, dental, and vision

Life and disability insurance

Flexible spending accounts

Discretionary annual bonus

Stock-based long-term incentives

Award-winning time-off plans

Flexible work models

Job summary

Amgen seeks a Director, U.S. Consumer Marketing to shape patient and caregiver understanding of Sjogren's disease and lead the launch of dazodalibep in the Rare Disease space.

You will drive consumer strategy, build integrated campaigns, and work with cross-functional teams to deliver a connected patient experience. You will lead a high-performing team, guide channel mix decisions, and partner with HCP Marketing, Medical, Market Access, and Patient Advocacy to maximize launch impact and patient

Qualifications

• Doctorate with 4+ years marketing experience in biotech/pharma.
• MBA or equivalent with leadership in launches is preferred.
• Bachelor's degree with 10+ years marketing/commercial experience.

Responsibilities

• Set US consumer strategy and launch plan for diseases with unmet needs.
• Lead a high-performing consumer marketing team and develop talent.
• Drive integrated omnichannel campaigns across video, digital, social, email, and more.
• Develop a connected patient journey coordinating communications and onboarding.
• Represent the function at society and advocacy meetings and with field teams.
• Maintain competitive insights to inform commercial strategy and growth opportunities.
• Partner with Medical Affairs, Market Access, Sales, and Global Marketing.
• Manage budgets and agency/media partners to maximize launch impact.
• Translate patient insights into actionable commercial plans and investments.
• Foster Amgen values: collaboration, innovation, accountability, performance.

Education

Doctorate degree in Marketing or related field

Master's degree in Marketing or related field

Bachelor's degree in Marketing or related field

Job description

Amgen seeks a Director, U.S. Consumer Marketing to shape patient and caregiver understanding of Sjogren's disease and lead the launch of dazodalibep in the Rare Disease space.

You will drive consumer strategy, build integrated campaigns, and work with cross-functional teams to deliver a connected patient experience. You will lead a high-performing team, guide channel mix decisions, and partner with HCP Marketing, Medical, Market Access, and Patient Advocacy to maximize launch impact and patient