Director, US Consumer Marketing: Rare Disease Launch

Amgen SA; Deerfield (IL); On-site; USD 250,000 - 350,000; Full time

Benefits offered by this job

Retirement plan

Medical/dental/vision coverage

Stock incentives

Flexible work options

Job summary

Amgen is seeking a Director, U.S. Consumer Marketing to shape patient- and caregiver-focused strategies for Sjögren’s disease.

You will lead the consumer marketing plan for a new Rare Disease launch, establishing integrated campaigns across channels and guiding a high-performing team. You will collaborate with HCP Marketing, Medical, Market Access, and Patient Advocacy to deliver a connected patient journey and impactful launch execution.

Qualifications

• Doctorate degree with 4+ years of marketing experience or equivalent.
• Master's degree with 8+ years of marketing/commercial experience.
• Bachelor's degree with 10+ years of marketing/commercial experience.

Responsibilities

• Set U.S. consumer marketing strategy and launch plan for rare disease programs.
• Build and lead a high-performing consumer marketing team; develop talent and foster collaboration.
• Lead campaigns across channels (video, digital, social, email/CRM, etc.) to raise disease awareness and drive patient action.
• Develop a connected patient journey aligning communications, education, engagement, and onboarding.touchpoints.
• Lead presence at society/advocacy meetings and support field-based marketing efforts.
• Partner with Medical Affairs, Market Access, Sales, and Global Marketing to inform strategy.
• Manage budgets, agency relationships, and promotional investments for launch resources.
• Translate insights into recommendations for growth and optimize channel mix.

Education

Doctorate degree

Master's degree

Bachelor's degree

Job description

Amgen is seeking a Director, U.S. Consumer Marketing to shape patient- and caregiver-focused strategies for Sjögren’s disease.

You will lead the consumer marketing plan for a new Rare Disease launch, establishing integrated campaigns across channels and guiding a high-performing team. You will collaborate with HCP Marketing, Medical, Market Access, and Patient Advocacy to deliver a connected patient journey and impactful launch execution.