Director, Private Brand Strategy & Growth

Carolina Foods, Inc.; Pineville (NC); On-site; USD 140,000 - 200,000; Full time

Job summary

Carolina Foods LLC seeks a Director, Private Brand Product & Category Management to turn customer insights into growth opportunities. You will shape the function from the ground up, defining portfolio evaluation, partnerships, and the path from insight to profitable growth.

You will collaborate with Sales, Marketing, R&D, and Operations, initially as an individual contributor with potential to manage a team, and will work onsite at the Pineville, NC headquarters.

Qualifications

• Bachelor’s degree in Business, Marketing, Food Science or related field is required.
• MBA is a plus and demonstrates advanced business capability.
• Progressive experience in product or category management within CPG or food manufacturing.
• Proven ability to establish a new function, process or team and scale it.

Responsibilities

• Own private brand portfolio strategy across its lifecycle from ideation to rationalization.
• Lead stage-gate process for new product development with cross-functional partners.
• Run SKU-level P&L reviews and rationalize low-margin items to protect margin.
• Coordinate commercialization with Sales, Marketing, R&D, Finance and Supply Chain.

Skills

Strategic leadership

Cross-functional collaboration

Financial acumen

Executive communication

Travel readiness

Education

Bachelor's degree in Business, Marketing, Food Science, or related field

MBA a plus

Tools

Excel

PowerPoint

JD Edwards ERP

Circana/IRI data experience

Job description

Carolina Foods LLC seeks a Director, Private Brand Product & Category Management to turn customer insights into growth opportunities. You will shape the function from the ground up, defining portfolio evaluation, partnerships, and the path from insight to profitable growth.

You will collaborate with Sales, Marketing, R&D, and Operations, initially as an individual contributor with potential to manage a team, and will work onsite at the Pineville, NC headquarters.