Director, Paid Media Analytics & Strategy

Socket.dev; Chicago (IL); On-site; USD 128,000 - 269,000; Full time

Benefits offered by this job

Flexible time off

Parental/new child leave

401(k) matching

Job summary

Epsilon is seeking a Director of Analytic Consulting to lead analytics initiatives for paid media and marketing effectiveness across diverse client relationships. You will translate complex methodologies into clear, business-ready insights and guide cross-functional teams in delivering measurable impact.

The role demands deep experience in audience measurement, attribution, and optimization, with a proven ability to manage onshore and offshore analytics resources and to communicate with senior

Qualifications

• Bachelor’s degree in a quantitative field such as Statistics, Economics, Mathematics, Marketing Analytics, Engineering, CS, Data Science, or related field.
• 8+ years of hands-on experience in analytics, data science, or marketing analytics.
• Experience measuring paid media performance across channels and attribution models.
• Strong ability to design analyses using large, granular datasets.

Responsibilities

• Lead client-facing paid media analytics engagements and marketing effectiveness projects.
• Define measurement strategies, KPI frameworks, and reporting expectations.
• Translate complex methods into actionable insights for clients.
• Oversee data readiness, quality, and integration across platforms.
• Coach and develop analytics teams including onshore and offshore resources.
• Prepare analytic plans, work estimates, timelines, and resource plans.

Skills

SQL

Python

Data manipulation

Project management

Communication

Data visualization

Executive storytelling

Collaboration

Education

Bachelor's degree (Statistics, Economics, Mathematics, Marketing Analytics, Engineering, CS, Data Science)

Master’s degree (preferred)

Tools

Databricks

Google Analytics

Adobe Analytics

CDPs

DMPs

Job description

Epsilon is seeking a Director of Analytic Consulting to lead analytics initiatives for paid media and marketing effectiveness across diverse client relationships. You will translate complex methodologies into clear, business-ready insights and guide cross-functional teams in delivering measurable impact.

The role demands deep experience in audience measurement, attribution, and optimization, with a proven ability to manage onshore and offshore analytics resources and to communicate with senior