Director, Outcomes Analytics & Experimentation

Canvas Worldwide; El Segundo (CA); On-site; USD 180,000 - 250,000; Full time

Job summary

Canvas Worldwide in El Segundo, CA, seeks a Director of Outcomes and Experimentation to build the measurement infrastructure Kia needs for faster, more confident marketing decisions. You will lead QA, data governance, and scalable workflows across analytics, media operations, data science, and engineering.

You will partner with vendors and client stakeholders, turning insights into reusable agency capabilities while guiding adoption, governance, and risk management.

Qualifications

• 8+ years of experience in MarTech, analytics engineering, data engineering, marketing analytics, data science, or a related field.
• Experience leading technical analytics or measurement initiatives across multiple platforms, datasets, and stakeholder groups.
• Ability to communicate technical tradeoffs, measurement limitations, implementation risks, and business implications clearly to executive, client, technical, and non-technical audiences.
• Bachelor’s degree in computer science, engineering, statistics, data science, information systems, mathematics, or a related field, or equivalent experience.

Responsibilities

• Builds measurement QA and governance standards across data ingestion, transformation, modeling, reporting, and visualization.
• Define validation checkpoints, ownership, escalation paths, documentation requirements, and acceptance criteria.
• Develop frameworks to identify and resolve discrepancies across platforms, ad servers, analytics tools, databases, and reporting systems.
• Lead root-cause analyses with internal teams, clients, technology partners, and vendors.
• Design scalable workflows that streamline data collection, processing, modeling, reporting, and visualization.
• Automate repeatable tasks to improve speed, quality, consistency, and team capacity.
• Define and maintain standard measurement architecture across analytics, data processing, storage, modeling, and visualization.
• Serve as a trusted advisor to marketing, media, and executive stakeholders on advanced measurement infrastructure & technologies.

Skills

MarTech

Analytics leadership

Cross-functional leadership

Strategic communications

Education

Bachelor's degree in CS / related field

Tools

SQL

Snowflake

BigQuery

Python

R

SAS

Job description

Canvas Worldwide in El Segundo, CA, seeks a Director of Outcomes and Experimentation to build the measurement infrastructure Kia needs for faster, more confident marketing decisions. You will lead QA, data governance, and scalable workflows across analytics, media operations, data science, and engineering.

You will partner with vendors and client stakeholders, turning insights into reusable agency capabilities while guiding adoption, governance, and risk management.