Head of Measurement & Advanced Analytics

ADP, Inc.; Northbrook (IL); On-site; USD 140,000 - 160,000; Full time

Benefits offered by this job

401K Contributions

Flexible PTO Policy & Generous Holiday

Rewards & Recognition Program

Bonus Eligibility

Summer Hours

Job summary

Blue Chip is seeking a Director of Measurement & Advanced Analytics to lead analytics, measurement, and ad operations for integrated media campaigns. The role oversees a team across analysts and ad ops, driving strategy, reporting, and client insights to improve campaign performance.

Key responsibilities include setting KPI goals, evolving the measurement capability, and collaborating with SPARQ, Integrated Media, and Client Leadership to deliver data-driven recommendations that grow client

Qualifications

• Degree in Math, Statistics, Economics, Business, Marketing, or other quantitative discipline.
• 10+ years of relevant marketing/measurement/management experience required.
• Thorough working knowledge of digital disciplines including websites, mobile sites/apps, social media, SEO, SEM, banner advertising, digital coupons, digital video, content marketing.
• Experience with digital analytics & attribution tools (e.g. Google Analytics, Tableau, Datorama).
• Experience with 3rd party hosting/tracking tools for Display and Video campaigns (e.g. Flashtalking, DV360, Pointroll, Integral Ad Sciences).

Responsibilities

• Drives the agency’s approach to measurement, analytics, and digital ad operations.
• Oversees all in-house measurement subject matter experts (analysts and ad ops) and works with third parties and contractors as needed.
• Responsible for growing and evolving the Measurement team, services, capabilities, and processes to ensure Blue Chip has a competitive edge and opportunities for growth.
• Demonstrates leadership in all areas of media, measurement, analytics, and ad operations.
• Looks for ways to streamline reporting and create more efficiencies in workflow, bringing more advanced reporting capabilities into the mix.

Education

Degree in Math, Statistics, Economics, Business, Marketing, or other quantitative discipline

Job description

Blue Chip is seeking a Director of Measurement & Advanced Analytics to lead analytics, measurement, and ad operations for integrated media campaigns. The role oversees a team across analysts and ad ops, driving strategy, reporting, and client insights to improve campaign performance.

Key responsibilities include setting KPI goals, evolving the measurement capability, and collaborating with SPARQ, Integrated Media, and Client Leadership to deliver data-driven recommendations that grow client