Director, Omnichannel Programmatic Ad Sales

Houston Chronicle; New York (NY); On-site; USD 165,000 - 169,000; Full time

Benefits offered by this job

Medical, Dental, Vision coverage

Retirement plan with matching

Paid Time Off

Job summary

Hearst News is seeking a Director of Programmatic Ad Sales to define and execute the commercial strategy for our omnichannel marketplace across Web, App, and CTV. You will lead a high-impact team, cultivate senior agency and brand relationships, and translate client objectives into scalable revenue opportunities.

Reporting to the SVP, you will drive growth, align pricing and packaging, and ensure opportunities move from discovery to proposal, activation, and renewal with strong ownership across

Qualifications

• 5+ years in selling programmatic or digital media.
• Proven ability to build senior agency/brand relationships.
• Experience with PMPs, direct deals, and audience activation.
• Strong communication, negotiation, and presentation skills.
• Ability to lead and coach a sales team.

Responsibilities

• Own and execute growth strategy across national agencies, brands, holding-company trading desks, and programmatic buying teams.
• Develop new business and expand relationships via programmatic direct, PMP, preferred, programmatic guaranteed, and curated deal opportunities.
• Position Hearst News as premium omnichannel marketplace spanning local and national audiences across Web, App, and CTV.
• Build a disciplined pipeline with clear account priorities, business hypotheses, revenue potential, and next steps.
• Lead and develop sales team with accountability, coaching, and a culture of ownership.

Skills

Programmatic advertising

Digital media sales

Agency relationships

Strategic selling

Leadership/mentoring

Communication & negotiation

CTV inventory knowledge

Job description

Hearst News is seeking a Director of Programmatic Ad Sales to define and execute the commercial strategy for our omnichannel marketplace across Web, App, and CTV. You will lead a high-impact team, cultivate senior agency and brand relationships, and translate client objectives into scalable revenue opportunities.

Reporting to the SVP, you will drive growth, align pricing and packaging, and ensure opportunities move from discovery to proposal, activation, and renewal with strong ownership across