Director of Video Content & Growth Strategy

Gramophone; Timonium (MD); Hybrid; USD 120,000 - 180,000; Full time

Benefits offered by this job

Hybrid work model

Frequent field projects travel

Production resources access

Job summary

Gramophone and World Wide Stereo, based in Maryland, seek a Director of Video Content to lead strategy and production across brands. The role blends storytelling with hands-on production, shaping authentic content that builds audience and business impact.

You will own strategy, develop a hosting presence, manage producers, and craft content ranging from product showcases to behind-the-scenes features. Travel to client sites and showrooms is expected as part of field production.

Qualifications

• 7+ years of experience in video, content, journalism or related field.
• Proven ability to develop video strategy that grows audience and business.
• Strong storytelling, editorial, interviewing, and communication skills.

Responsibilities

• Own and develop the video content strategy across multiple brands to grow audience and engagement.
• Lead YouTube strategy and mix long-form, short-form, educational, product and project content.
• Be comfortable on camera and develop into a recurring host for our brands.
• Create original concepts and recurring series around products, services, and projects.
• Produce content ranging from reviews and how-tos to behind-the-scenes stories and thought leadership.
• Identify compelling stories across the business and turn them into shareable content.
• Develop scripts, interviews, hooks, and story structures; lead production from idea to delivery.
• Coordinate B-roll, product details, and visuals; travel to client projects and events as needed.
• Capture product, lifestyle, showroom, and event photography when required and collaborate with partners.
• Repurpose content for Shorts, Reels, and social channels; extend content with social team.

Skills

Video strategy

Storytelling

On-camera hosting

Production planning

Analytics

Team leadership

Social/video distribution

Tools

Premiere Pro

After Effects

Camera operation

Job description

Gramophone and World Wide Stereo, based in Maryland, seek a Director of Video Content to lead strategy and production across brands. The role blends storytelling with hands-on production, shaping authentic content that builds audience and business impact.

You will own strategy, develop a hosting presence, manage producers, and craft content ranging from product showcases to behind-the-scenes features. Travel to client sites and showrooms is expected as part of field production.