Director of Sales - Channel Growth & Strategy

BrainWorks; Pennsylvania; On-site; USD 180,000 - 230,000; Full time

Job summary

BrainWorks in Pennsylvania seeks a Director of Sales to lead a multi-region sales organization for a capital equipment manufacturer, developing and executing a cohesive commercial strategy across regions, channel partners, and end markets.

The ideal candidate will strengthen distributor performance, improve forecasting and CRM utilization, and drive market intelligence and pricing discipline while traveling up to 25–30% to support customers and partners.

Qualifications

• Proven experience leading a multi-region sales organization within manufacturing/engineered-products.
• Distributor-led go-to-market experience with managing and growing distributor networks.
• Experience selling capital equipment/engineered products through distribution channels.
• Strong understanding of distributor economics and channel development.
• Experience with specification-driven or consultative selling and influencing decision-makers.

Responsibilities

• Provide leadership, coaching, and development for the sales organization.
• Develop and execute a cohesive sales strategy across regions, distributors, and end markets.
• Strengthen and expand the distributor network while improving penetration and market share.
• Drive profitable growth and identify adjacent opportunities.
• Establish disciplined sales processes, forecasting, CRM usage, and reporting.

Skills

Multi-region leadership

Distributor channel management

Strategic planning

Forecasting

CRM & analytics

Tools

CRM systems

Sales analytics tools

Job description

BrainWorks in Pennsylvania seeks a Director of Sales to lead a multi-region sales organization for a capital equipment manufacturer, developing and executing a cohesive commercial strategy across regions, channel partners, and end markets.

The ideal candidate will strengthen distributor performance, improve forecasting and CRM utilization, and drive market intelligence and pricing discipline while traveling up to 25–30% to support customers and partners.