Director of Sales — B2B Growth & Channel Leader

Vyper Industrial; Kaukauna (WI); Hybrid; USD 120,000 - 180,000; Full time

Benefits offered by this job

Medical Insurance

Vision Insurance

401(k) Retirement Plan

Group Life Insurance

Long-Term Disability Insurance

Relocation Assistance

Short-Term Disability Insurance

Critical Illness Insurance

Hospital Indemnity Insurance

Job summary

Vyper Industrial, Wrightstown, Wisconsin, seeks a Director of Sales to scale our B2B revenue across Direct, Dealer and Retail. You will inherit a small team, assess it, restructure it, and build the sales organization you need.

This leadership role demands 10+ years selling physical products to businesses and 5+ years leading teams; retail and dealer channel experience are essential for fast growth and strategic impact.

Qualifications

• 10+ years selling physical products to businesses.
• 5+ years leading sales teams.
• Retail experience with major retailers.
• Dealer or distribution channel experience.
• Strong financial fluency and forecasting.
• CRM proficiency in HubSpot or Salesforce.
• Executive presence and leadership under ambiguity.

Responsibilities

• Own Direct, Dealer, and Retail revenue targets and performance.
• Build and manage sales team: reps, account managers, channel leads.
• Define territories, comp plans, quotas, and performance standards.
• Establish sales processes, CRM discipline, forecasting and reporting.
• Define channel strategy and prioritise growth across channels.
• Oversee Retail programs and negotiate with buyers and partners.
• Coordinate with operations, marketing, and product.

Skills

Sales leadership

Retail experience

Dealer channel management

CRM proficiency

Executive presence

Cross-functional collaboration

Tools

HubSpot

Salesforce

Job description

Vyper Industrial, Wrightstown, Wisconsin, seeks a Director of Sales to scale our B2B revenue across Direct, Dealer and Retail. You will inherit a small team, assess it, restructure it, and build the sales organization you need.

This leadership role demands 10+ years selling physical products to businesses and 5+ years leading teams; retail and dealer channel experience are essential for fast growth and strategic impact.