Director of Sales

Power Digital Marketing, Inc.; United States; Remote; USD 150,000 - 200,000; Full time

Job summary

A leading marketing firm seeks a Vice President of Sales to drive revenue across cannabis and traditional packaging markets. This remote role requires strategic leadership of a sales team and collaboration with marketing to ensure growth. Ideal candidates have a strong background in B2B sales and packaging industries.

Qualifications

• 8+ years of progressive sales leadership experience.
• Proven ability to lead high-performing sales teams.
• Deep understanding of packaging supply chain.

Responsibilities

• Lead revenue strategy and execution across business lines.
• Manage and develop a high-performing sales team.
• Identify and pursue new business opportunities.

Skills

Sales Leadership

Business Development

Strategic Partnerships

Collaboration

Communication

Job description

We are a tech-enabled growth firm–at the intersection of marketing, consulting & data intelligence–igniting revenue and brand recognition for leading and emerging companies around the world. As a people-first firm, we value diversity in backgrounds and experiences. We strongly believe our people and culture are key to our success. Our vision is to be recognized as the most valued and respected private growth marketing firm in the world–with a scalable brand, culture and services. Our mission is to power the relentless pursuit of growth and redefine what’s possible through a team of growth-obsessed experts who demand innovation and results - driven by integrity, autonomy, and grit.

As a full-service growth marketing firm, we offer best-in-class services including: SEO, Content Marketing, Paid Media, Social Media Marketing, Programmatic + CTV, Public Relations, Influencer Marketing, Email + SMS, Conversion Rate Optimization, Retail Marketing, and Creative. Here at Power Digital, we are hyper-focused on helping brands drive revenue growth and brand recognition, ultimately driving irrefutable value for our clients.

At the heart of Power Digital is our proprietary technology, nova, which analyzes businesses through first-party data, simplifying investment planning for marketing and diligence in M&A––putting marketers in a strategic seat at the table––and providing value in unparalleled ways.

Managing billions in media, our dynamic team––of consultative marketers, creatives, analysts and technologists––challenge traditional ways of planning and measurement through meticulous testing and data science across each milestone of the customer journey.

**We support 100% remote, in-office, or hybrid work styles for anyone legally eligible to work in the U.S.

Disclaimer: This job application is for a role at one of Power Digital's partner companies. Power Digital is assisting this partner company with its recruiting efforts. If you are selected for this position to interview, please make note of the above statement.

A day in the life:

The company is a premier provider of stock and custom cannabis packaging solutions. We are a non-plant-touching company that supports cannabis brands through high-quality, compliant packaging for every stage of the product lifecycle. Our commitment to innovation, sustainability, and service has made us a trusted partner in a fast-evolving industry. Our expertise extends beyond packaging; we specialize in sourcing, importing, and managing complex logistics to ensure a reliable and cost-effective packaging supply chain for our clients. As we expand, we’re launching a new division focused on traditional packaging markets, and we’re seeking a strategic sales leader to drive growth across both cannabis and non-
cannabis sectors.

We are hiring a results-driven and team-oriented Vice President of Sales to lead revenue strategy and execution across the core and emerging business lines. This individual will manage and develop a high-performing sales team while spearheading initiatives that accelerate top-line growth in both cannabis and traditional packaging markets.

This is a remote position with 35%+ travel required, including monthly travel to our corporate headquarters.

Key Responsibilities:

Business Development
• Provide leadership and oversight of Business Development Representatives (BDRs), ensuring alignment with overall sales strategy.
• Identify and develop new revenue channels across existing and emerging markets.
• Forge strategic partnerships and alliances that support company growth objectives.
• Work closely with the marketing team to support lead generation and brand positioning efforts.

Sales Leadership & Team Management
• Recruit, develop, and manage a high-performing sales team aligned with company goals.
• Implement structured performance management, coaching, and development programs.
• Foster a culture of accountability, collaboration, and continuous improvement.

Revenue Strategy & Execution
• Own and drive the sales strategy for both cannabis packaging and the new traditional packaging division.
• Establish, track, and report on revenue goals, KPIs, and forecasts across all business lines.
• Collaborate with marketing, operations, and executive leadership to align initiatives.

Market Expansion & Customer Focus
• Identify and pursue new business opportunities in both regulated cannabis and traditional packaging sectors.
• Maintain deep understanding of evolving customer needs and industry dynamics.
• Serve as a senior point of contact for key accounts and high-value negotiation

Process Optimization & Reporting
• Optimize sales processes, tools, and team structure for scalability and efficiency.
• Utilize CRM and data insights to guide decision-making and performance improvements.
• Report sales performance, pipeline health, and market trends to the COO and executive team.

Qualifications:
• 8+ years of progressive sales leadership experience, ideally in B2B packaging; cannabis sector knowledge a strongplus.
• Proven ability to build, lead, and motivate successful sales teams in high-growth environments.
• Deep understanding of the packaging supply chain and customer buying cycles.
• Experience selling into both emerging and established industries.
• Excellent leadership, communication, and cross-functional collaboration skills
• Willingness to travel 35%+ and visit corporate HQ monthly.

Power Digital’s people and culture are at the core of our success, which is why diversity in our team’s backgrounds and experiences are paramount. We are an Equal Opportunity Employer and our employees are people with different strengths, experiences, and backgrounds, who strive to make an impact inside and outside of the workplace. Diversity not only includes race and gender identity, but also age, disability status, veteran status, sexual orientation, religion and many other parts of one’s identity. All of our employees' points of view are key to our success, and inclusion is everyone's responsibility.

Please be aware of fictitious job openings, consulting engagements, solicitations, or employment offers from suspicious sources. These engagements may be an attempt to obtain private information, or to induce you to pay a fee for services related to recruitment or training. Power Digital does NOT charge any application, processing, or training fee at any stage of the recruitment or hiring process. All genuine job openings will be posted on our careers page at https://powerdigitalmarketing.com/company/careers/ . If you have any doubts about the authenticity of any messaging behalf of Power Digital, please send us an email at [e-mail] before taking any further action in relation to the correspondence.

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