Director of Sales

The Olde Mecklenburg Brewery; Charlotte (NC); On-site; USD 120,000 - 200,000; Full time

Job summary

A leading brewery in Charlotte is seeking a dynamic Director of Sales to drive growth across the Carolinas. This role involves leading a talented team, forging partnerships, and ensuring brand representation. Ideal candidates will have a strong background in sales and a passion for craft beer.

Benefits

Medical, Dental, and Vision insurance

Employer-paid long-term disability insurance

Company vehicle

Free beer stipend

401k with match

Employee discount on food, merchandise, and beer

Qualifications

• 5+ years of progressive sales experience, including 2 years in leadership.
• Deep knowledge of craft beer and alcohol distribution.

Responsibilities

• Lead and grow a high-performing sales team.
• Create and execute scalable sales strategies.
• Build relationships with key accounts and distributors.

Skills

Leadership

Communication

Organizational Skills

Sales Strategy

Team Development

Job description

Join to apply for the Director of Sales role at The Olde Mecklenburg Brewery

Join to apply for the Director of Sales role at The Olde Mecklenburg Brewery

Position Title: Director of Sales
Reports To: COO
Location: Charlotte (regional travel between NC and SC required)
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Ready to lead sales for a beloved brand at the forefront of the craft beer movement?
Olde Mecklenburg Brewery (OMB) is searching for a dynamic, driven Sales Director to supercharge our growth across the Carolinas. This is more than a sales role — it’s a chance to leave your mark on a legacy brand while shaping the future of craft beer.

You’ll lead a talented team, forge powerful partnerships, and bring our award-winning beers to more fans every day, while working closely with marketing, distribution, and brewing teams to ensure consistent brand representation and strong customer relationships. If you're passionate about beer, building relationships, and leading with purpose — we want to hear from you.

About OMB
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The Olde Mecklenburg Brewery (OMB) is a well-known craft brewery located in Charlotte, North Carolina. Founded in 2009, it has become one of the city's premier destinations for beer enthusiasts, serving high-quality beers brewed in adherence to the German Purity Law, Reinheitsgebot. This law, which dates back to 1516, dictates that beer should be made only from water, barley, hops, and yeast, ensuring that OMB's offerings are both traditional and authentic.

OMB's original location is situated in the Lower South End (LoSo) neighborhood of Charlotte, where the brewery features a state-of-the-art production facility, a restaurant, and an expansive 1-acre biergarten. The brewery is especially known for its lively and family-friendly atmosphere, hosting numerous events and festivals throughout the year. Its beers are distributed across North Carolina through an independent wholesaler network, making them accessible statewide.

In Spring 2024, the brewery expanded by opening a second location in the Ballantyne neighborhood of South Charlotte. This new venue is a significant growth for OMB, featuring a spacious, two-story, 14,000-square-foot restaurant and biergarten, designed to offer even more space for beer lovers to enjoy a wide range of OMB’s craft beers.

OMB is particularly proud of its community involvement and commitment to the craft beer movement, consistently offering high-quality brews that range from traditional German-style lagers to experimental seasonal brews. It is a celebrated part of Charlotte's beer scene and an iconic representation of German brewing traditions in the South.

What You’ll Do:
Lead & Inspire

• Guide and grow a high-performing team of 3 sales representatives — setting bold goals and celebrating big wins.
• Cultivate a culture of accountability, hustle, and mutual respect through shared goals and open communication.
• Mentor and develop rising talent — because great leaders build great leaders.

Drive Strategic Growth

• Create and execute a smart, scalable sales strategy for on- and off-premise success.
• Build lasting relationships with key accounts, distributors, and market influencers.
• Be the face of OMB at events, tastings, and industry gatherings — bring the brand to life with passion.

Own the Outcome

• Work autonomously, taking charge of planning and execution in equal measure.
• Seek out new markets, channels, and growth opportunities with confidence and creativity.
• Tackle challenges head-on and follow through with excellence.

Organizational Excellence

• Maintain detailed records of sales activities, forecasts, and account information using CRM tools.
• Coordinate closely with production, logistics, and marketing to ensure alignment across departments.
• Track KPIs and prepare regular reports for leadership outlining performance and key insights.
• Efficiently manage time, prioritize tasks, and execute plans with attention to detail.

What’s In It For You?
____________________________________________________________________________________________________________________________________________

• Medical, Dental, and Vision insurance coverage (for full-time employees)
• Employer-paid long-term disability insurance
• Company vehicle
• Free beer stipend
• 401k with match
• Employee discount (food, merchandise, and beer!)

Qualifications
___________________________________________________________________________________________________________________________________________

• 5+ years of progressive sales experience, including at least 2 years in a leadership role.
• A track record of developing teams and exceeding sales targets.
• Self-motivated and proactive with excellent organizational and time-management skills.
• Deep knowledge of the craft beer world and alcohol distribution landscape.
• Comfortable analyzing data, setting goals, and reporting on performance metrics.
• Great communicator, team player, and ambassador for the brand.
• Valid driver’s license and ability to travel regionally.

OMB Core Values
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Dedication to quality, no shortcuts

Integrity, do the right thing

Service-minded

Point of pride in the community

Lead, don’t follow

Team

Additional Requirements to Consider
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• All candidates must pass a pre-employment/post offer background check
• Applications are reviewed regularly for both locations. If we would like to move forward with the interview process, HR will contact you via phone or email.
• Positions are posted and maintained regularly. If you have not received any communication from HR, we may not have an open position at the time, but may contact you for a future position.
• OMB Participates in E-Verify for employment verification.
• OMB is an equal opportunity employer that hires individuals based on job-related qualifications and abilities.

Seniority level

• Seniority level

  Director

Employment type

• Employment type

  Full-time

Job function

• Industries

  Food and Beverage Services

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