Director of Sales

HHM Hospitality; Annapolis (MD); On-site; USD 120,000 - 180,000; Full time

Benefits offered by this job

Health insurance

PTO

401k matching

Life insurance

Travel discounts

Transit benefits

Bonuses & incentives

Wellness program

Development opportunities

Technology reimbursements

Job summary

HHM Hotels’ Annapolis Waterfront Hotel is seeking a Director of Sales to lead the commercial strategy and drive revenue across group, catering, and transient segments.

This executive role requires steering the sales team, building strategic plans, and maintaining key client relationships in a premier harborfront setting.

Qualifications

• Four-year college degree required; advanced coursework in business, marketing and communications a plus.
• Public relations and community marketing experience required.
• Previous sales experience in a hotel setting preferred.
• Proficient in Excel, Word, Delphi and Access database tools.

Responsibilities

• Interview, select, train, schedule, coach, and support associates per brand standards.
• Develop strategic plans to incorporate all business segments using internal and external data.
• Understand sales processes and align with corporate and hotel goals to enhance customer value.
• Identify customer requirements and craft offers that increase hotel revenue share.
• Monitor progress toward sales objectives and take corrective actions as needed to meet the annual plan.
• Travel locally to engage clients, promote the hotel and review competition.

Skills

Public relations

Community marketing

Sales experience

Executive leadership

Education

Four-year college degree

Advanced coursework in business/marketing/communications

Tools

Excel

Word

Delphi

Access

Job description

Overview

Opportunity: Director of Sales

Join the leadership team at the Annapolis Waterfront Hotel as our Director of Sales and lead the commercial strategy for the city's only hotel situated directly on the harbor. In this high-impact executive role, you will drive revenue growth across group, catering, and transient segments while leveraging our unmatched waterfront views, vibrant event venues, and premier downtown location.

Your Growth Path

Area Director of Sales – Regional Director of Sales – VP of Sales

Your Focus

• Interview, select, train, schedule, coach, and support associates, ensuring they perform in accordance with established brand or hotel standards and consistent with HHM core values.
• Use internal and external resources and data to develop strategic plans to incorporate all business segments.
• Understand sales and business processes, support corporate and hotel goals and contribute to enhancement of customer value.
• Identify customer business requirements and craft customer offers, which result in increased revenue share for the hotel.
• Monitor achievement of objectives for the sales team and take appropriate action to correct shortfalls versus the annual marketing plan.
• Achieve annual hotel revenue goals as agreed upon and established in the annual budget.
• Maintain hotel relationships with key accounts to increase customer satisfaction and account revenue.
• Use professional sales techniques to negotiate the best possible terms and conditions that satisfy customer (internal and external) requirements.
• Articulate and leverage the benefits of the hotel to close sales opportunities.
• Prepare and maintain a current annual marketing plan with measurable and specific initiatives detailed to maintain and grow each business segment.
• Accept leadership responsibilities by modeling proper selling techniques, effective development of others and commitment to industry, and personal development.
• Develop effective presentations (orally and written) where ideas, opinions, recommendations and conclusions are clearly understood.
• Travel locally to conduct outside calls, promote the hotel, and review competition.
• Follow sustainability guidelines and practices related to HHM’s EarthView program.
• Perform other duties as requested by management.

Your Background and Skills

• Four-year college degree required; additional/advanced degree coursework in business administration, marketing and communications a plus.
• Previous sales experience in a comparable hotel size and scope required with operations experience preferred.
• Public relations and community marketing experience required.
• Proficient in use of Excel, Word, Delphi and access database tools.

HHM Benefits and Perks

• Medical, Dental and Vision Health Insurance
• Paid Time Off
• 401k Company Match
• Free Basic Life Insurance
• Travel Discounts
• Commuter Transit and Commuter Parking Benefits
• Quarterly Bonuses and Incentives
• Employee Assistance and Wellness Program
• Educational/Professional Development
• Technology Reimbursements

Work Environment and Context

• Work schedule varies and may include occasionally working on holidays, weekends.
• Required to sit for extended periods, lift up to 10 pounds, bend, reach, use hands and fingers to operate keyboard.
• Moderate travel between hotel and client’s locations required.

What We Believe

People Are Our Capability – Hearts That Serve – Only Excellence – Stay Nimble - Own It

About Us

The Chesapeake’s charm shines in Annapolis, Maryland – the maritime home of the Annapolis Waterfront Hotel. On a priceless overlook, set to capture the harbor view, our captivating hotel takes full advantage of the beauty of the bay, while placing the attractions of our historic city within footsteps. Newly updated guestrooms, many with magnificent views, provide a tranquil setting for rest and relaxation; with every amenity considered and every comfort close. The view and viewpoint are never better than at the Annapolis Waterfront Hotel, Autograph Collection.

This property is a part of the Echelon Luxury & Lifestyle division of HHM Hotels.

HHM Hotels is proud to be an equal-opportunity employer. We do not discriminate on the basis of race, color, gender, gender identity, sexual orientation, marital status, pregnancy, national origin, ancestry, age, religion, disability, veteran status, genetic information, citizenship status, or any other group protected by law.