Director of Sales and Marketing

HHM Hospitality; Washington (District of Columbia); On-site; USD 120,000 - 180,000; Full time

Benefits offered by this job

Health Insurance

PTO

401k match

Life Insurance

Travel Discounts

Transit & Parking benefits

Bonuses & Incentives

Wellness Program

Professional Development

Tech Reimbursements

Job summary

HHM Hotels is seeking a Director of Sales & Marketing to develop and execute strategic plans that maximize hotel revenues across direct sales, marketing, e‑commerce, PR and community partnerships.

Lead a high‑performing sales team, collaborate with Revenue Management, and maintain key account relationships to achieve annual revenue goals and growth across business segments.

Qualifications

• Four-year college degree required; advanced degree coursework in business administration, marketing and communications a plus.
• Public relations and community marketing experience required.
• Proficient in Excel, Word, Delphi and access database tools.

Responsibilities

• Develop and execute strategic sales and marketing plans to maximize hotel revenues.
• Maintain relationships with key accounts and negotiate favorable terms.
• Lead and coach sales team to achieve annual revenue goals and align with budget.

Skills

Sales experience

Public relations

Community marketing

Education

Bachelor's degree

Advanced coursework in business/marketing/communications

Tools

Excel

Word

Delphi

Access DB

Job description

Overview

Opportunity: Director of Sales & Marketing

Develop and execute strategic sales and marketing plans against a defined hotel budget to maximize revenues through direct sales, marketing, e-commerce channels, public relations and community partnerships.

Your Growth Path

Area Director of Sales – Regional Director of Sales – Corporate Director of Sales – VP of Sales

Your Focus

• Develop a strong Ecommerce presence managing internet market and social media opportunities and relationships.
• Work in partnership with the Director of Revenue Management to develop, communicate and implement sales strategies, mix of business, channel management, and pricing strategies.
• Use internal and external resources and data to develop strategic plans to incorporate all business segments.
• Understand sales and business processes, support corporate and hotel goals and contribute to enhancement of customer value.
• Identify customer business requirements and craft customer offers, which result in increased revenue share for the hotel.
• Monitor achievement of objectives for the sales team and take appropriate action to correct shortfalls versus the annual marketing plan.
• Achieve annual hotel revenue goals as agreed upon and established in the annual budget.
• Maintain hotel relationships with key accounts to increase customer satisfaction and account revenue.
• Use professional sales techniques to negotiate the best possible terms and conditions that satisfy customer (internal and external) requirements.
• Articulate and leverage the benefits of the hotel to close sales opportunities.
• Prepare and maintain a current annual marketing plan with measurable and specific initiatives detailed to maintain and grow each business segment.
• Accept leadership responsibilities by modeling proper selling techniques, effective development of others and commitment to industry and personal development. Develop effective presentations (orally and written) where ideas, opinions, recommendations and conclusions are clearly understood.
• Interview, select, train, schedule, coach and support associates, ensuring they perform in accordance with established brand or hotel standards and consistent with HHM core values.Travel locally to conduct outside calls, promote the hotel and review competition.
• Perform other duties as requested by management.

Your Background and Skills

• Four-year college degree required; additional/advanced degree coursework in business administration, marketing and communications a plus.
• Previous sales experience in a comparable hotel size and scope required with operations experience preferred.
• Public relations and community marketing experience required.
• Proficient in use of Excel, Word, Delphi and access database tools.

HHM Benefits and Perks

• Medical, Dental and Vision Health Insurance
• Paid Time Off
• 401k Company Match
• Free Basic Life Insurance
• Travel Discounts
• Commuter Transit and Commuter Parking Benefits
• Quarterly Bonuses and Incentives
• Employee Assistance and Wellness Program
• Educational/Professional Development
• Technology Reimbursements

Work Environment and Context

• Work schedule varies and may include occasionally working on holidays, weekends.
• Required to sit for extended periods, lift up to 10 pounds, bend, reach, use hands and fingers to operate keyboard.
• Moderate travel between hotel and client’s locations required.

What We Believe

People Are Our Capability – Hearts That Serve – Only Excellence – Stay Nimble - Own It

About Us

HHM Hotels is proud to be an equal-opportunity employer. We do not discriminate on the basis of race, color, gender, gender identity, sexual orientation, marital status, pregnancy, national origin, ancestry, age, religion, disability, veteran status, genetic information, citizenship status, or any other group protected by law.