Director of Product Marketing, Optimization Solutions

Samsung Ads; Los Angeles (CA); On-site; USD 195,000 - 210,000; Full time

Benefits offered by this job

Travel flexibility

Job summary

Samsung Ads in California seeks a Director Product Marketing Manager to lead B2B optimization solutions, shaping positioning, launches, and go-to-market for RMN and new ad formats. You will partner with Product Management, Engineering, Sales, and GTM teams to translate technology into differentiated offerings.

As a senior individual contributor, you will own product marketing strategy across the lifecycle, develop sales enablement, and collaborate with Monetization and FP&A on rollout planning

Qualifications

• 12+ years of advertising product marketing in media/CTV.
• 5+ years in performance optimization and RMN.
• Experience owning B2B product marketing lifecycle.
• Bachelor’s degree in related field.

Responsibilities

• Lead B2B product marketing for Samsung Optimization products.
• Develop and execute GTM strategies to drive adoption.
• Capture customer voice and translate insights into strategy.
• Package offerings to meet client objectives.
• Define sales-ready programs with cases and benchmarks.
• Collaborate across Product, Engineering, Marketing and Sales.

Skills

CTV/Media Advertising

Performance optimization

Lifecycle ownership

Product launches

Cross-functional collaboration

Data-driven GTM

Education

Bachelor's degree in related field

Job description

Samsung Ads in California seeks a Director Product Marketing Manager to lead B2B optimization solutions, shaping positioning, launches, and go-to-market for RMN and new ad formats. You will partner with Product Management, Engineering, Sales, and GTM teams to translate technology into differentiated offerings.

As a senior individual contributor, you will own product marketing strategy across the lifecycle, develop sales enablement, and collaborate with Monetization and FP&A on rollout planning