Director, B2B Product Marketing — Optimization & RMN

Samsung Ads; Chicago (IL); Sur place; USD 180 000 - 190 000; Plein temps

Résumé du poste

Samsung Ads is seeking a Director Product Marketing Manager to lead B2B performance optimization marketing for our RMN and optimization portfolio. You will shape positioning, launches, and GTM strategies across new ad formats, data partnerships, and advertiser needs.

As a senior IC, you’ll own the product marketing lifecycle, partner with Product, Engineering, Sales, and Monetization, and translate complex capabilities into clear messaging and revenue-driving programs that scale with Samsung’s

Qualifications

• 12+ years in advertising product marketing, esp. media/programmatic/tech ad sales.
• 5+ years in performance optimization with ML, KPI measurement, RMN.
• Lifecycle ownership of B2B ads or content marketing from concept to GA.
• Bachelor’s degree in a related field.

Responsabilités

• Lead B2B product marketing for Samsung Optimization products and RMN offerings.
• Develop go-to-market strategies to drive adoption and revenue.
• Translate advertiser needs into prioritized product and GTM plans.
• Collaborate across product, engineering, marketing, and sales for launch readiness.
• Define sales-ready programs with cases, claims, benchmarks.

Connaissances

CTV/Media/Advertising

Performance Optimization

Product Marketing Lifecycle

Product Launches

Cross-functional Collaboration

Data-driven GTM

Formation

Bachelor’s degree in related field

Description du poste

Samsung Ads is seeking a Director Product Marketing Manager to lead B2B performance optimization marketing for our RMN and optimization portfolio. You will shape positioning, launches, and GTM strategies across new ad formats, data partnerships, and advertiser needs.

As a senior IC, you’ll own the product marketing lifecycle, partner with Product, Engineering, Sales, and Monetization, and translate complex capabilities into clear messaging and revenue-driving programs that scale with Samsung’s