Director Of Marketing Strategy

Bighorn Law; Boca Raton (FL); Sur place; USD 110 000 - 170 000; Plein temps

Résumé du poste

Robinson & Casey is seeking a hands-on Marketing Director to lead the firm's marketing strategy, brand development, digital presence, and lead generation initiatives.

This role translates the firm's business goals into actionable marketing plans, builds systems and processes across all marketing functions, and collaborates with the Chief Relationship Officer and CEO to strengthen the brand, increase qualified leads, and support long-term growth objectives.

Description du poste

Robinson & Casey is seeking a hands-on Marketing Director to lead the firm's marketing strategy, brand development, digital presence, and lead generation initiatives. This role will be responsible for translating the firm's business goals into actionable marketing plans while building systems, processes, and accountability across all marketing functions.

This is not a business development or referral-generation role. The ideal candidate will focus on marketing strategy, website optimization, digital advertising, branding, content creation, vendor management, and marketing performance analysis.

The Marketing Director will work closely with the Chief Relationship Officer and CEO to develop and execute marketing initiatives that strengthen the firm's brand, increase qualified leads, and support long-term growth objectives.

Who We Are

At Robinson & Casey, we believe that compassion and doing things the right way go hand in hand. We specialize in Behavioral Health Law — the Marchman Act and Guardianship — which means we walk alongside families in the hardest moments of their lives, guiding them down proven legal paths to lifesaving treatment for their loved ones.

We're not just in the business of law. We're in the business of helping families rebuild, recover, and move forward — through systems that work, processes we trust, and a team that shows up for every family we serve.

Our values — Honesty, Courage, Integrity, Empathy, Perseverance, and Service— guide everything we do.