Director of Marketing & Growth Strategy

Tacony Corporation; Fenton (MO); On-site; USD 120,000 - 180,000; Full time

Benefits offered by this job

Performance-based incentives

Medical/Dental/Vision plans

401(k) with employer match

Paid time off

Job summary

Tacony Corporation in the St. Louis, MO area seeks a Director of Marketing to lead strategic brand and product marketing across multiple consumer lines.

You will own end-to-end GTM strategy, pricing, lifecycle management, and profitability, building a high-performing team and partnering with cross-functional and agency collaborators. This senior leadership role demands 7+ years in brand marketing and product leadership within a CPG or manufacturing environment, offering performance incentives

Qualifications

• Bachelor’s degree in Marketing, Business Administration, or related field.
• 7+ years combined brand marketing/product management experience in CPG/manufacturing.
• 3+ years leading marketing/product teams.
• Experience with pricing strategy and GTM execution.
• Proven ability to drive ROI and cross-functional leadership.

Responsibilities

• Own end-to-end GTM strategy for assigned brands/categories grounded in market data.
• Set pricing and investments using ROI and profitability data.
• Build and lead a high-performing cross-functional team and partner with agencies.
• Track leading indicators and adjust strategy quickly.
• Develop roadmaps aligning with business vision and customer needs.

Skills

Strategic marketing

Brand management

Go-to-market strategy

Pricing strategy

Team leadership

ROI tracking

Education

Bachelor’s in Marketing or related field

Tools

Power BI

ERP systems

PIM systems

Job description

Tacony Corporation in the St. Louis, MO area seeks a Director of Marketing to lead strategic brand and product marketing across multiple consumer lines.

You will own end-to-end GTM strategy, pricing, lifecycle management, and profitability, building a high-performing team and partnering with cross-functional and agency collaborators. This senior leadership role demands 7+ years in brand marketing and product leadership within a CPG or manufacturing environment, offering performance incentives