Director, GTM Strategy & Growth Initiatives

Turning Point Brands, Inc.; United States; On-site; USD 120,000 - 160,000; Full time

Benefits offered by this job

12 paid holidays

PTO

401K with company match

Medical, dental, vision insurance

Tuition assistance

DailyPay

Job summary

A leading consumer products company is seeking a Director of Go-To-Market Strategy and Planning. This role involves developing and executing strategies to drive brand growth and revenue. Candidates should have extensive experience in trade marketing and sales within the FMCG/CPG industry. Strong analytical skills and the ability to lead cross-functional teams are essential. Competitive pay and comprehensive benefits offered.

Qualifications

• 8-10 years of experience in trade marketing or sales planning.
• Strong cross-functional collaboration skills.
• Proven ability to present strategies to large audiences.

Responsibilities

• Lead the creation of comprehensive GTM strategies.
• Design and optimize programs for in-market performance.
• Create sales tools and training materials.

Skills

Trade marketing

Sales planning

Go-to-market strategy

Leadership

Communication

Data analysis

Project management

Retail dynamics understanding

Education

Bachelor’s degree in Business or Marketing

MBA or advanced degree (preferred)

Job description

A leading consumer products company is seeking a Director of Go-To-Market Strategy and Planning. This role involves developing and executing strategies to drive brand growth and revenue. Candidates should have extensive experience in trade marketing and sales within the FMCG/CPG industry. Strong analytical skills and the ability to lead cross-functional teams are essential. Competitive pay and comprehensive benefits offered.