Director of Marketing

Pensacola Christian College; Pensacola (FL); On-site; USD 90,000 - 140,000; Full time

Job summary

Pensacola Christian College is seeking a Director of Marketing to lead the Marketing Division from the Abeka Building. The role directs marketing operations, manages resources, and develops a team to achieve enrollment, revenue, and brand objectives while aligning with the college's ministry-focused mission.

The position emphasizes strategy translation, channel coordination, and stakeholder collaboration to ensure consistent messaging and effective campaigns across audiences.

Qualifications

• Bachelor's degree in Marketing is required.
• 5+ years in marketing is required.
• Ideal candidates must be born-again Christians and dedicated to training young people in Christian values and excellence.
• Must align with Pensacola Christian College’s Mission, Purpose & Objectives, Doctrinal Position, Philosophy of Education, and Faculty & Staff Commitments.

Responsibilities

• Lead Marketing Operations and team performance by directing workflows, prioritizing, and allocating resources.
• Execute strategic marketing initiatives to support enrollment growth, revenue, ministry initiatives, and institutional visibility.
• Foster cross-functional collaboration with institutional leaders and external partners to ensure focused, aligned campaigns.
• Drive performance through analysis of campaigns, budgets, and processes, and implement improvements.

Skills

Brand management

Budget management

Change management

Cross-functional collaboration

Marketing operations

Performance management

Process improvements

Project management

Resource management

Strategic planning

Team leadership

Education

Bachelor's Degree - Marketing

Job description

Director of Marketing### Director of MarketingApply: Abeka Building: Full time: Posted 2 Days Ago: R0001970## **Dedicated to Excellence, Committed to Service**Director of MarketingThe Director of Marketing (ABS) provides operational leadership for Abeka Marketing Division by directing marketing operations, managing departmental resources, leading team development, and overseeing execution of strategic marketing initiatives. This position ensures marketing projects are completed efficiently, support institutional priorities, and advance enrollment, revenue, brand awareness, and ministry objectives while maintaining alignment with organizational goals and standards.**Lead Marketing Operations and Team Performance**Provide day to day leadership for the Marketing Division by directing departmental workflows, managing priorities, allocating resources, and overseeing assigned personnel. Develop Marketing Managers and team members through coaching, feedback, training, and performance management. Monitor workload distribution and operational effectiveness to ensure projects are completed efficiently and in alignment with institutional objectives. Foster a collaborative, service-oriented culture that promotes accountability, innovation, and continuous improvement. **Execute Strategic Marketing Initiatives**Translate strategic direction established by the Chief Marketing Officer into actionable marketing plans and campaigns that support enrollment growth, revenue objectives, ministry initiatives, and institutional visibility. Oversee execution of integrated marketing efforts across multiple channels and audiences while ensuring consistency of messaging, branding, and customer experience. Monitor project progress and adjust plans as needed to ensure achievement of organizational goals and successful delivery of marketing initiatives. **Foster Cross Functional Collaboration and Institutional Partnerships**Build and maintain strong relationships with institutional leaders, ministry departments, and external partners to ensure marketing initiatives are strategically aligned and effectively executed. Serve as a trusted marketing advisor by providing guidance, recommendations, and communication support to assigned ministries and departments. Facilitate collaboration among stakeholders to ensure project expectations, timelines, and priorities are clearly understood and consistently achieved. **Drive Performance, Accountability, and Continuous Improvement**Analyze departmental performance, campaign effectiveness, budget utilization, and operational metrics to evaluate results and identify opportunities for improvement. Develop and implement strategies that improve efficiency, optimize resource allocation, and strengthen marketing outcomes. Maintain oversight of departmental budgets, reporting processes, and performance benchmarks to ensure responsible stewardship of resources and achievement of measurable results. Support the ongoing development of team members through continuous evaluation, coaching, and professional growth opportunities.FLSA Status - Professional (Exempt)**Education Required**Bachelor's Degree - Marketing**Work Experience Required**5+ years in marketing**Physical Requirements and Skills**Brand Management, Budget Management, Change Management, Cross-Functional Collaboration, Marketing Operations, Performance Management (PM), Process Improvements, Project Management, Resource Management, Strategic Planning, Team Leadership*Ideal candidates must be born-again Christians and must be dedicated to training young people for serving God; and must desire to educate students based on biblical values and be committed to excellence as a Christian educator who glorifies Christ as the source of all wisdom and knowledge. Applicants must agree with Pensacola Christian College’s Mission, Purpose & Objectives, Doctrinal Position, Philosophy of Education, and Faculty & Staff Commitments. We reserve the right to fill this role at a higher/lower grade level based on ministry needs. An assessment may be required to be considered for this position.*### About UsWe are looking for qualified individuals who are “Dedicated to Excellence, Committed to Service”. Employee Services hires for Pensacola Christian Academy, Pensacola Christian College, and Abeka, all of which are experiencing tremendous growth.Our ministry began in 1954 when Pensacola Christian Academy opened with just 35 students. Since then, the Lord has blessed us in many ways. From its inception, we have been **dedicated to excellence** as a Christian educational institution that glorifies Christ and is dedicated to training young people to serve God. We are also **committed to service** as we reflect the name of Christ to the students whom we minister to daily and to families around the world.Are you interested in becoming a part of a vibrant ministry that is devoted to furthering the cause of Christ? If so, we would love to have you join us. Apply Now!