Director of Growth Analytics & CRO

RiseMe; New York (NY); On-site; USD 141,000 - 202,000; Full time

Job summary

Optimum in the United States is seeking a Director, Digital Insights & Optimization to lead a team driving digital growth through data-driven insights, experimentation, and CRO across our digital ecosystem. This leader owns website analytics, customer journey performance, testing strategy, and optimization across acquisition and existing customer experiences.

You'll partner with Product, Technology, Marketing, Merchandising, Data & Analytics and base management teams to translate insights into

Qualifications

• 8+ years in Digital Analytics, CRO, or related fields.
• Experience optimizing acquisition funnels and checkout experiences.
• Deep expertise with Adobe Analytics.
• Strong experience with A/B and multivariate testing.
• Experience partnering with Product and Technology in an agile environment.

Responsibilities

• Own the A/B testing roadmap across acquisition funnels and pages.
• Drive measurable improvement in conversion, revenue, and engagement.
• Set testing and measurement practices across Digital Commerce.
• Own Adobe Analytics strategy and real-time dashboards.
• Turn multi-source data into executive-ready insights and recommendations.
• Build measurement frameworks and automated alerts for launches and changes.
• Establish attribution standards and promote data-driven culture.

Skills

Digital Analytics

CRO

Adobe Analytics

A/B Testing

Forecasting ROI

Tools

Adobe Experience Cloud

Customer Journey Analytics

Dashboards/BI Tools

Job description

Optimum in the United States is seeking a Director, Digital Insights & Optimization to lead a team driving digital growth through data-driven insights, experimentation, and CRO across our digital ecosystem. This leader owns website analytics, customer journey performance, testing strategy, and optimization across acquisition and existing customer experiences.

You'll partner with Product, Technology, Marketing, Merchandising, Data & Analytics and base management teams to translate insights into