Director of Equipment Sales & Pricing

Record; Monroe (NC); Hybrid; USD 150,000 - 230,000; Full time

Job summary

ASSA ABLOY North America invites a Director of Equipment Sales to lead a multi-channel sales team across the United States, aligning direct and indirect channels with business goals. This role owns pricing strategy, incentive plans, and discount governance while collaborating with marketing, product, and operations to drive growth.

The successful candidate will oversee a team of six inside sales reps, coordinate with district managers, and travel as needed to support field offices, with a hybrid

Qualifications

• Bachelor’s degree required; MBA preferred.
• 10+ years of progressive sales leadership experience in building products or related manufacturing/distribution.
• Experience developing pricing strategy and managing discount governance.
• Proven track record leading multi-channel sales teams.

Responsibilities

• Develop and execute a sales strategy for ASSA ABLOY products across the U.S.
• Own equipment pricing structure and discount governance policies.
• Design and manage sales incentive compensation plans.
• Lead architectural/specific and inside sales efforts under senior leadership.
• Drive CRM optimization, data integrity, and reporting for forecasting.

Skills

Pricing strategy

Discount governance

Incentive compensation

Multi-channel sales leadership

Sales analytics

Strategic planning

Leadership

Cross-functional collaboration

Travel willingness

Education

Bachelor’s degree in Business, Sales, Marketing, or related field

Tools

CRM systems

Job description

ASSA ABLOY North America invites a Director of Equipment Sales to lead a multi-channel sales team across the United States, aligning direct and indirect channels with business goals. This role owns pricing strategy, incentive plans, and discount governance while collaborating with marketing, product, and operations to drive growth.

The successful candidate will oversee a team of six inside sales reps, coordinate with district managers, and travel as needed to support field offices, with a hybrid