Director of Ecommerce - Dual-Brand Growth (Remote)

Europa Eyewear; Vernon Hills (IL); Hybrid; USD 120,000 - 180,000; Full time

Job summary

Europa Eyewear seeks a Director of Ecommerce to lead ecommerce strategy for eyebobs and AO Eyewear. You will oversee revenue forecasting, site experience, and technology roadmaps for two brands, collaborating with cross-functional teams to optimize performance across DTC and Amazon.

You will manage CRM initiatives, loyalty programs, and agency partnerships while driving innovation in ecommerce tools and processes to grow customer lifetime value and brand equity.

Qualifications

• Bachelor’s degree in Marketing, Advertising, Digital Business, or related field.
• 7+ years ecommerce experience.
• 3+ years leadership/management experience.
• Experience managing ecommerce for multiple brands.

Responsibilities

• Lead ecommerce strategy and execution for eyebobs and AO Eyewear across DTC and Amazon.
• Own revenue forecasting, user experience, and technology roadmaps for two brands.
• Direct external agencies for paid media, SEO, and CRM; balance in-house growth as needed.
• Manage site optimization, merchandising, and product launches for both sites.
• Monitor analytics and report KPIs to leadership; drive budget alignment.
• Collaborate cross-functionally with product, brand marketing, and creative teams.

Skills

Ecommerce strategy

Leadership

Cross-brand management

Brand collaboration

Education

Bachelor’s degree in Marketing, Advertising, Digital Business, or related field

Tools

Shopify Plus

Google Analytics 4

Amazon Marketplace

NetSuite

Microsoft Office

Job description

Europa Eyewear seeks a Director of Ecommerce to lead ecommerce strategy for eyebobs and AO Eyewear. You will oversee revenue forecasting, site experience, and technology roadmaps for two brands, collaborating with cross-functional teams to optimize performance across DTC and Amazon.

You will manage CRM initiatives, loyalty programs, and agency partnerships while driving innovation in ecommerce tools and processes to grow customer lifetime value and brand equity.