Director of eCommerce

Leapfrog Brands; Chicago (IL); Hybrid; USD 130,000 - 150,000; Full time

Job summary

A leading company in the drinkware industry is seeking a Director of eCommerce to drive growth across digital platforms, especially on Amazon. The role involves developing strategies, leading teams, and optimizing the customer journey. The ideal candidate will have extensive experience in eCommerce management and a strong analytical background. With a hybrid work model, this position offers competitive pay and benefits, including generous PTO and a 401k match.

Benefits

15 days Paid Time Off

Medical, dental, and vision insurance

Annual bonus payouts

401k match

Summer Fridays

Qualifications

• 8+ years of experience in eCommerce management.
• Proven track record of leading successful digital sales strategies.

Responsibilities

• Develop and implement a comprehensive omnichannel eCommerce strategy.
• Lead and mentor the eCommerce and digital marketing teams.
• Drive the Amazon strategy, optimizing product listings.

Skills

Leadership

Analytical Skills

Communication

Project Management

Education

Bachelor’s degree in Marketing

Bachelor’s degree in Business Administration

Tools

Shopify

Google Analytics

Vendor Central

Job description

Who We Are

As one of the fastest-growing on-the-go drinkware companies in America, we’ve got a reputation for doing great things. Our vision is simple - bring delight to eating and drinking.

Delight is different to everyone. Whether it’s the perfect cup of coffee, or a water bottle that helps you crush your workout, our mission is to make it look great, function perfectly and cost less than you’d expect.

Delivering on this promise takes extraordinary efforts and exceptional people. Through our teams’ ingenuity and grit, we’ve created a place where the best ideas win, and they can come from anyone. Our culture combines the scrappy spirit of a startup with the perks of a market leader.

We believe the right way to design products starts and ends with two key ingredients: process + people. Process is the path that takes us from ideas to products that are on brand, on time and on budget. People are the secret sauce that adds ingenuity every step of the way.

Together, we navigate each day with optimism, curiosity, a healthy sense of humor and a strong allergy to the word “no.” This desire for better, coupled with a deep understanding of consumers’ daily lives, gets us to meaningful delight.

About The Role

We are seeking a strategic, results-driven Director of eCommerce to lead and expand our online sales and marketing initiatives. This leader will play a pivotal role in driving growth across all digital platforms, with a strong focus on Amazon and DTC. The ideal candidate will have proven experience in managing and scaling eCommerce operations, aligning cross-functional teams, and executing data-driven marketing strategies to optimize the customer journey and maximize revenue.

What You’ll Do

• Develop and implement a comprehensive omnichannel eCommerce strategy to drive revenue growth and brand equity.
• Collaborate with cross-functional teams (e.g., Product Marketing, Operations, PMO, SOP) to align eCommerce strategies, product launches, and site optimization with overall business objectives.
• Lead and mentor the eCommerce and digital marketing teams, fostering a culture of data-driven decision-making and continuous improvement.
• Manage third-party retail integrations to ensure seamless, consistent brand experiences across digital touchpoints, including Amazon backend operations.
• Analyze sales data, customer feedback, and market trends to identify growth opportunities and inform targeted marketing campaigns.
• Define and monitor KPI goals for all eCommerce channels, providing insights and reporting to the executive team via Quarterly Business Reviews.
• Drive the Amazon strategy, optimizing product listings, pricing, and backend operations to maximize sales and profitability.
• Implement SEO/SEM, email marketing, and digital content strategies to enhance brand visibility and customer engagement.
• Identify and recruit key talent to build and scale the eCommerce team, balancing both analytical and creative roles.
• Stay informed of industry trends, emerging technologies, and competitor strategies to maintain a competitive edge in the market.
  
  

Who You Are

• Bachelor’s degree in Marketing, Business Administration, or a related field
• 8+ years of experience in eCommerce management, with a proven track record of leading successful digital sales strategies on Amazon and DTC websites
• Expertise in eCommerce platforms and analytics tools (e.g., Shopify, Google Analytics, Vendor Central)
• Strong leadership skills with experience managing both analytical and creative marketing teams
• Exceptional analytical skills with a focus on data-driven decision-making.
• Excellent communication and presentation skills, with the ability to influence cross-functional teams and executive stakeholders.
• Strong project management skills, with a proven ability to prioritize and manage multiple initiatives simultaneously.
  
  

Benefits At Leapfrog

• 15 days Paid Time Off your first year, and an additional day each year thereafter (up to 25 days), as well as company paid sick days, holidays and parental leave options
• Medical, dental, and vision insurance as well as commuter benefits and additional voluntary benefits
• Annual bonus payouts for all salaried employees, and up to a 5% 401k match with no vesting period
• Summer Fridays - from Memorial Day to Labor Day enjoy half days every Friday
  
  

Learn more about life at Leapfrog and our benefits by visiting us at www.leapfrogbrands.com

Leapfrog is currently operating under a hybrid work model, and this position will report on site to our Lincoln Park office at least 2 days per week. Additional ad-hoc in office days may be required based on business needs. Please do not apply if you are not comfortable with a hybrid work model.

Leapfrog Brands is an equal-opportunity employer and is committed to providing a workplace free from harassment and discrimination. We are committed to recruiting, hiring, training and promoting qualified people of all backgrounds, and make all employment decisions without regard to any protected status. Please note, we are unable to offer sponsorship or relocation for this position, and all new hires will be required to verify their employment eligibility through the DHS E-Verify program.

Salary Band

$130,000 - 150,000 plus bonus (full-time, salaried, exempt, hybrid)

Please note: Most candidates can expect to be positioned within the low to mid-range of the designated compensation band. This approach is designed to set realistic expectations while providing employees with the opportunity for growth and development within their roles. Placement toward the higher end of the band may be considered based on relevant experience, specialized skills, and other qualifications.