Director of Customer Communications Enablement

Asurion; Nashville (TN); On-site; USD 150,000 - 230,000; Full time

Job summary

Asurion in Nashville seeks a Director of Marketing Communications Enablement to lead the development and execution of our customer communications ecosystem across email, SMS and print. You will own platform strategy, governance, regulatory compliance, and operational excellence with a $15 million annual budget and a six-person team.

You’ll partner with Marketing, Product, Legal, Compliance, Technology, and Client Services to drive scalable, compliant communications that improve customer

Qualifications

• Bachelor's degree in Marketing, Business, Communications, or related field.
• 10+ years of experience in marketing operations, customer communications, CRM, lifecycle marketing, or related disciplines.
• 5+ years of people leadership experience managing high-performing teams.
• Experience leading large-scale email, SMS, and/or direct mail communication programs.
• Demonstrated success managing marketing technology platforms and vendor ecosystems.
• Experience overseeing multimillion-dollar budgets and strategic vendor relationships.
• Strong understanding of communication compliance requirements, governance practices, and operational controls.
• Exceptional analytical, strategic thinking, and problem-solving capabilities.

Responsibilities

• Lead the end-to-end execution of customer communications across email, SMS, print and emerging channels.
• Oversee the development, deployment, and optimization of marketing and operational communications that support customer engagement, retention, service adoption, and regulatory requirements.
• Ensure communications are delivered accurately, efficiently, and in compliance with all applicable legal, regulatory, and brand standards.
• Establish governance and best practices that drive consistency across communication programs, clients, and business units.

Skills

Marketing Operations

CRM

Lifecycle Marketing

Vendor Management

Analytics

Team Leadership

Education

Bachelor's degree in Marketing, Business, Communications, or related field

Tools

AMP

Iterable

Infobip

Salesforce Marketing Cloud

Job description

Asurion in Nashville seeks a Director of Marketing Communications Enablement to lead the development and execution of our customer communications ecosystem across email, SMS and print. You will own platform strategy, governance, regulatory compliance, and operational excellence with a $15 million annual budget and a six-person team.

You’ll partner with Marketing, Product, Legal, Compliance, Technology, and Client Services to drive scalable, compliant communications that improve customer