Director of Content & Web Growth (SEO/GEO)

ZeroFox; Baltimore (MD); On-site; USD 175,000 - 190,000; Full time

Benefits offered by this job

Salary 175-190k

Community culture

Employee events

Growth opportunities

Job summary

ZeroFox is seeking a senior leader to own the website as a product and content as a growth channel. You’ll direct the content writer, web developer, and designer while partnering with Marketing Intelligence & Ops to tie content and web performance to the pipeline.

The role requires 8+ years in content/SEO, knowledge of technical SEO and GEO practices, and experience leading a small cross-functional team in cybersecurity or SaaS. On-site work in the US is supported.

Qualifications

• 8+ years in content, SEO, or digital marketing; ownership of a company website as a strategic asset.
• Working knowledge of technical SEO and emerging GEO practices.
• Comfortable directing a developer's priorities; scope work and manage timelines credibly.
• Experience managing a small cross-functional team (writer, developer, designer).
• Cybersecurity, SaaS, or B2B tech background preferred.

Responsibilities

• Own website strategy as a conversion asset; information architecture, page strategy and roadmap prioritization.
• SEO and GEO: manage organic search performance and how content surfaces in AI answer engines and traditional search.
• Content development: set strategy and editorial priorities across site, blog, and gated assets; direct writer output.
• Web development oversight: prioritize page builds, technical SEO fixes, and site performance; translate priorities into a build queue.
• Design coordination: direct designer priorities for web and content assets; coordinate with Creative to maintain brand standards.
• Data partnership: work with Marketing Intelligence & Ops to instrument site and content; own strategy and roadmap.
• Leadership: full people management accountability for writer, developer, and designer.

Skills

Content strategy

SEO

Digital marketing

Technical SEO

Team leadership

Cross-functional

Developer liaison

Cybersecurity

SaaS marketing

Job description

ZeroFox is seeking a senior leader to own the website as a product and content as a growth channel. You’ll direct the content writer, web developer, and designer while partnering with Marketing Intelligence & Ops to tie content and web performance to the pipeline.

The role requires 8+ years in content/SEO, knowledge of technical SEO and GEO practices, and experience leading a small cross-functional team in cybersecurity or SaaS. On-site work in the US is supported.