Director of Business Development

Broadway Nursing and Rehabilitation; San Antonio (TX); On-site; USD 90,000 - 130,000; Full time

Benefits offered by this job

401(k)

Dental insurance

Health insurance

Life insurance

Vision insurance

Job summary

Broadway Nursing and Rehabilitation seeks a Director of Business Development to lead and manage the Marketing Liaison and Admissions teams across facilities. The goal is to maintain and grow referrals and census to meet revenue targets, implementing strategic plans and ensuring strong collaboration with facility leadership.

The ideal candidate will have leadership in marketing or admissions in long-term care, a bachelor’s degree, and proficiency with Excel, CRM, and related tools.

Qualifications

• Minimum 3–5 years in a leadership role with marketing or admissions in a hospital or long-term care facility
• Strong communication, motivational, and directive leadership skills
• Bachelor’s degree in a related field; driving license and vehicle for travel may be required

Responsibilities

• Provide sales leadership training and support to Marketing Liaison and Admissions teams to achieve objectives
• Identify, manage and develop referral sources and educate on facility services
• Create policies and procedures to drive referrals and census growth
• Communicate market intelligence to Regional Marketing Director and address field concerns
• Use market data to develop targeted sales/action plans
• Manage existing referral sources to maintain occupancy and skilled mix
• Oversee facility calendars for tours, marketing collateral, and consistent tour plans
• Develop a local referral network to sustain referrals

Skills

Leadership

Communication

Marketing

Education

Bachelor's Degree in related field

Tools

MS Excel

PCC

CRM

Job description

Job Type: Full-time

*Full-time employees are eligible for benefits*

Benefits

• 401(k)
• Dental insurance
• Health insurance
• Life insurance
• Vision insurance

Your Job

We believe that nursing is a work of the heart. To provide the best resident care, we promote a culture that is both employee and patient based. We build on trust, compassion and strong communication. We reward our employees with competitive wages, raises and bonuses. Come join our family today!

We are seeking a Director of Business Development. The primary purpose of this position is to lead and manage each facility's Marketing Liaison and Admissions team members, to provide leadership in maintaining the number of referrals and admissions that are required to meet or exceed facility census and revenue goals, by accomplishing the specific business goals. The goals for this role would include but not limited to:

Job Responsibilities

• Provide sales leadership training and support to each facility’s Marketing Liaison and Admissions Coordinator to achieve business objectives: Increased market awareness, implement strategies, create sales & marketing plans, build, achieve, expand admissions and census goals.
• Identify, manage and develop referral sources, educating on facility services and programs and clearly establishing differentiation from competition
• Create Policies and Procedures
• Communicate current market intelligence to Regional Marketing Director, as well as field concerns, issues and barriers.
• Utilizes market intelligence and analysis to develop targeted sales/action items
• Effectively manages existing referral sources to maintain budgeted Occupancy and Skilled Mix.
• Oversee and Manage each Facilities calendar regarding: tours, marketing collateral, establishes consistent tour plan, readiness, route and back-up.
• Evidence of a local referral network from which to develop referral.

Job Qualifications

• Ideal candidate must be a skilled communicator, director and motivator
• Minimum of 3-5 years’ experience in a Leadership position and Marketing or Admissions experience in a Hospital or Long-Term Care facility.
• Bachelor's Degree in related field
• Proficient in MS Excel, PCC and CRM
• Clinical Training / Background (Registered Nurse or Licensed Vocational Nurse) is a plus but not require
• Must own and operate a reliable vehicle for work related trave
• Must have a current Driver’s License
• Work with Administrator to ensure resident satisfaction and to assess/respond to resident satisfaction surveys.

Broadway Nursing & Rehabilitation provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.