Director of Business Development

Carefree Living; Burnsville (MN); On-site; USD 90,000 - 130,000; Full time

Benefits offered by this job

Flexible Schedule/Work-Life Balance

Competitive Compensation

Paid Training

Customized Orientation Plan for Career

Employee Recognition Programs

Medical, Dental & Vision Insurance

Company-Paid Basic Life & AD&D

401(k) with Employer Match

Free Meals at Carefree Living

Paid Time Off

Job summary

Carefree Living in Southern Minnesota seeks an experienced Director of Business Development to grow occupancy across Burnsville, St. Cloud and McGregor by building referral partnerships and guiding residents through admission.

The role requires healthcare sales experience, strong communication, and a proven ability to manage multiple priorities while traveling regularly to facilities. You will work with Executive Directors and clinical teams to deliver a seamless admission experience.

Qualifications

• Bachelor's degree preferred in Marketing, Business, Healthcare, or related field.
• Minimum two years of healthcare sales, marketing, insurance, or related experience preferred.
• Experience building professional referral relationships and growing business.
• Excellent communication, presentation, and relationship-building skills.
• Strong organizational and time management abilities.
• Ability to work independently while managing multiple priorities.
• Proficient with Microsoft Office and CRM systems.
• Valid driver's license with reliable transportation.
• Willingness to travel regularly throughout our Southern facilities.

Responsibilities

• Grow occupancy by developing and maintaining strong relationships with referral sources throughout your assigned territory.
• Execute a Census Development Plan to increase referrals and admissions.
• Conduct in-person sales calls, presentations, networking events, and community outreach.
• Guide prospective residents and families through the admission process with excellent service.
• Conduct community tours and follow up with prospective residents and referral sources.
• Maintain an active pipeline of referral sources and business opportunities.
• Use a sequential sales process to identify needs and recommend services.
• Track sales activity, referrals, and customer interactions in the CRM.
• Assist with marketing events, open houses, and educational presentations.
• Analyze market trends to identify census growth opportunities.
• Collaborate with Executive Directors and clinical teams for seamless admissions.

Skills

Relationship building

Sales

Communication

Presentation

Time management

Organizational skills

Independent work

Driver's license

Travel readiness

Education

Bachelor's degree in Marketing, Business, Healthcare, or related field

Tools

CRM systems

Microsoft Office

Job description

Carefree Living is seeking an experienced Director of Business Development to support our Southern Minnesota Communities, including Burnsville, St Cloud and McGregor. This is an exciting opportunity for a motivated healthcare sales professional who enjoys building relationships, growing census, and making a meaningful impact across multiple assisted living communities.

At Carefree Living, we are a caring and supportive employer that values teamwork, integrity, and professional growth. Our leadership team works collaboratively to provide exceptional resident-centered care while creating an environment where employees feel appreciated, supported, and empowered to succeed.

Schedule: Full-Time, Monday-Friday (hours based on business needs)
Travel: Frequent travel throughout the Southern service area is required.

What You'll Do

As the Director of Business Development, you will focus on growing occupancy by developing and maintaining strong relationships with referral sources throughout your assigned territory.

Responsibilities include:

• Develop and maintain relationships with hospital discharge planners, county case managers, physicians, clinics, home health agencies, hospices, and other referral partners
• Execute a structured Census Development Plan to increase referrals and admissions
• Conduct in-person sales calls, presentations, networking events, and community outreach activities
• Guide prospective residents and families through the admission process while providing exceptional customer service
• Conduct community tours and follow up with prospective residents and referral sources
• Maintain an active pipeline of referral sources and business opportunities
• Utilize a sequential sales process to identify customer needs and recommend appropriate services
• Track sales activity, referrals, and customer interactions within the company's CRM system
• Assist with marketing events, open houses, educational presentations, and community engagement opportunities
• Analyze market trends and identify opportunities for census growth
• Work collaboratively with Executive Directors and clinical teams to ensure a seamless admission experience

Qualifications

• Bachelor's degree in Marketing, Business, Healthcare, or related field preferred
• Minimum two years of healthcare sales, marketing, insurance, pharmaceutical sales, or related experience preferred
• Experience building professional referral relationships and growing business
• Excellent communication, presentation, and relationship-building skills
• Strong organizational and time management abilities
• Ability to work independently while managing multiple priorities
• Proficient with Microsoft Office and CRM systems
• Valid driver's license with reliable transportation
• Willingness to travel regularly throughout our Southern facilities

Benefits

• Flexible Schedule/Work-Life Balance
• Competitive Compensation
• Paid Training
• Customized Orientation Plan for Professional Development
• Employee Recognition Programs
• Medical, Dental & Vision Insurance
• Company-Paid Basic Life & AD&D Insurance
• Flex Spending, Dependent Care & HSA Options
• 401(k) with Employer Match
• Free Meals at Carefree Living Communities
• Paid Time Off

If you're passionate about healthcare sales, enjoy building lasting professional relationships, and want to make a meaningful impact by helping seniors find the care they deserve, we'd love to hear from you.

Carefree Living is an EOE/Drug Free/AA Employer.