Director of Brand Partnerships & Growth

Professional Bull Riders, LLC; Texas; On-site; USD 150,000 - 230,000; Full time

Job summary

Professional Bull Riders, LLC is seeking a Director of Partnership Marketing to lead the global partnerships program from Texas. You will direct end-to-end partner management, drive activation at events, and collaborate across Marketing, Events, and Legal to deliver measurable business outcomes.

You will oversee a team of strategists, mentor staff, and develop data-driven plans to renew, upsell, and cross-sell with major brands.

Qualifications

• 10+ years of experience in partnership marketing, marketing strategy, consulting, commercial operations, or related fields.
• Proven ability to lead cross-functional initiatives and manage complex partnership programs.
• Strong understanding of brand partnerships, sponsorship marketing, and client service models.
• Commercial mindset with experience supporting renewals, negotiations, and revenue-generating partnership strategies.
• Excellent communication, presentation, and stakeholder management skills.

Responsibilities

• Lead the end-to-end management of commercial partnerships for PBR, delivering against partner brand and business objectives.
• Drive strategic planning for all assigned partners by identifying growth opportunities aligned with PBR and TKO business goals.
• Collaborate with Marketing, Events, Media, PR, Brand, Legal, and Community Relations to ensure seamless partner activation.
• Act as on-site partnership marketing lead at PBR events, overseeing experiential integrations and partner activations.
• Build and maintain strong relationships with brand partners, including client hosting and relationship development at events.
• Support revenue growth by contributing to renewals, upsells, and cross-sell opportunities across PBR and the TKO enterprise.

Skills

Partnership marketing

Marketing strategy

Cross-functional leadership

Brand partnerships

Client service

Communication

Team mentoring

Education

Bachelor’s degree in Business/Marketing/Economics

Job description

Professional Bull Riders, LLC is seeking a Director of Partnership Marketing to lead the global partnerships program from Texas. You will direct end-to-end partner management, drive activation at events, and collaborate across Marketing, Events, and Legal to deliver measurable business outcomes.

You will oversee a team of strategists, mentor staff, and develop data-driven plans to renew, upsell, and cross-sell with major brands.