Director of Brand

Ladders; EE. UU.; A distancia; USD 175.000 - 190.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Medical, dental, vision benefits

Short-term disability coverage

Mental health coverage

Descripción de la vacante

Ladders is seeking a Director of Brand to shape strategy, visual identity, and creative expression for a healthcare leader. You will lead brand, creative, and content teams, building a trust-driven narrative that differentiates in a highly sensitive space.

This fully remote US-based role requires collaboration with cross‑functional teams to ensure brand consistency, user-friendly design, and clinical accuracy. Compensation ranges from $175,000 to $190,000 with comprehensive benefits.

Formación

• 10+ years leading consumer brand, creative, content, or integrated marketing teams.
• Strong creative taste across media channels.
• Experience directing production on budgets and schedules.
• Operational skills in project management and reporting.
• Familiarity with community or customer-story programs.
• Excellent written and verbal communication abilities.
• Proven AI fluency with prudent use of automation.

Responsabilidades

• Own brand positioning and visual identity across platforms.
• Lead and develop the brand, creative, and content team.
• Build a trust-content engine to differentiate in the market.
• Manage the brand portfolio with strategic planning and budget discipline.
• Translate visual identity into a user-friendly creative system.
• Oversee creative strategy for brand launches and partnerships.
• Use AI responsibly to enhance brand consistency and clinical accuracy.

Conocimientos

Brand leadership

Creative direction

Budget management

Project management

Communication skills

AI fluency

Healthcare branding experience

Descripción del empleo

For our client, we are seeking a Director of Brand to join the team of a leader in the Healthcare space.

This role will shape the organization’s brand strategy, visual identity, and creative expression across key channels and audiences. You will lead a team focused on brand, creative, and content while building a compelling trust-driven narrative that strengthens market differentiation in a highly sensitive healthcare environment. The work will require close partnership with cross-functional teams to ensure the brand remains consistent, user-friendly, and clinically accurate.

Location: Remote - US based candidates only, no visa sponsorship available

Compensation: $175,000 – $190,000 annually

Responsibilities

• Own brand positioning and visual identity across all platforms
• Lead and develop the brand, creative, and content team
• Build a trust-content engine to establish a unique market position
• Manage the brand portfolio with strategic planning and budget discipline
• Translate visual identity into a user-friendly creative system
• Oversee creative strategy for brand launches and community partnerships
• Use AI responsibly to enhance brand consistency and clinical accuracy

Qualifications

• 10+ years in consumer brand, creative, content, or integrated marketing leadership
• Exceptional creative taste across various media
• Experience directing creative production on a budget
• Strong operational skills in project management and reporting
• Familiarity with community or customer-story programs
• Excellent written and verbal communication skills
• Proven AI fluency and sound judgment regarding automation

Benefits

• Contribute to meaningful, life-saving work
• Comprehensive medical, dental, vision, and short-term disability benefits
• Mental health services via insurance coverage
• 4 weeks of vacation accrued per year, increasing to 5 weeks after 2 years
• Sick leave accrued at 1 hour for every 30 hours worked
• 9 paid holidays per year
• 12 weeks of 100% paid parental leave after 6 months of employment
• 401(k) retirement savings
• Remote work with company-provided hardware

Our client is an equal opportunity employer. We encourage you to apply even if you don’t meet every qualification—your background could be exactly what this team needs.