Director of Advertising Sales & Circulation Growth (Remote AK)

Adweek; Anchorage (AK); Remote; USD 120,000 - 180,000; Full time

Benefits offered by this job

Performance-based commission

Paid time off

Autonomy to develop initiatives

Senior-level leadership role

Alaska market exposure

Job summary

MAU Workforce Solutions is seeking a Director of Advertising Sales & Circ­ulation Growth to drive advertising revenue growth in Anchorage, AK. The role involves expanding print and digital partnerships, increasing paid subscriptions, and leading audience development initiatives across Alaska in a home-based, direct-hire capacity.

The position offers senior-level responsibility with autonomy to develop new business, travel within Alaska, and represent an established Alaska publication to business

Qualifications

• Professional experience in advertising sales, media sales, business development, publishing, marketing, or a related field.
• Proven success generating revenue, developing new business, and maintaining strong client relationships.
• Five or more years of experience in advertising sales, media, publishing, subscription-based businesses, or business development.
• Experience growing subscriptions, circulation, readership, or customer acquisition programs.
• Experience with print and digital advertising products and integrated marketing solutions.
• Established relationships with Alaska businesses, tourism organizations, or potential advertising partners.

Responsibilities

• Develop and execute advertising sales strategies across print, digital, and other marketing platforms.
• Identify, secure, and grow new advertising accounts throughout Alaska and relevant national markets.
• Manage and retain existing advertiser relationships while driving account growth.
• Create customized advertising packages, sponsorships, special sections, and integrated marketing programs.
• Manage the full sales cycle, including prospecting, proposal development, closing, fulfillment, renewal, and pipeline management.
• Monitor market trends, competitors, and industry developments to identify new revenue opportunities.
• Represent the publication at business, tourism, recreation, and industry events.
• Develop and implement strategies to increase subscriptions, circulation, readership, and audience engagement.
• Build partnerships with tourism organizations, hotels, lodges, visitor centers, retailers, and other businesses to expand readership.
• Lead promotional programs, group subscriptions, gift subscriptions, and other audience acquisition initiatives.
• Evaluate and optimize circulation and distribution channels, including direct mail, digital marketing, email campaigns, events, and retail distribution.
• Analyze audience and subscription data to identify growth opportunities and improve retention.
• Collaborate with editorial, marketing, production, and subscription teams to increase subscriber value and engagement.
• Identify new markets, partnerships, products, and revenue opportunities aligned with business objectives.
• Build relationships across Alaska's business, tourism, hospitality, outdoor recreation, and economic development sectors.
• Partner with leadership to establish growth objectives, sales targets, and business priorities.
• Prepare and present reports on revenue, subscriptions, sales performance, and business development activities.
• Recommend initiatives that strengthen market position and support long-term growth across print and digital platforms.

Skills

Advertising sales

Media sales

Business development

Publishing

Marketing

Job description

MAU Workforce Solutions is seeking a Director of Advertising Sales & Circ­ulation Growth to drive advertising revenue growth in Anchorage, AK. The role involves expanding print and digital partnerships, increasing paid subscriptions, and leading audience development initiatives across Alaska in a home-based, direct-hire capacity.

The position offers senior-level responsibility with autonomy to develop new business, travel within Alaska, and represent an established Alaska publication to business