Director Of Admissions and Marketing

CareCore Health LLC; Cincinnati (OH); On-site; USD 85,000 - 110,000; Full time

Benefits offered by this job

Competitive salary

Medical, Dental & Vision Insurance

Paid Time Off (PTO)

401(k)

Career growth opportunities

Job summary

Garden Park Care Center is seeking an experienced Director of Admissions & Marketing to lead our admissions efforts, strengthen community partnerships, and drive census growth.

You will develop referral relationships, manage the admissions process, and execute marketing strategies to increase occupancy while collaborating with clinical teams and leadership.

Qualifications

• Previous admissions, marketing, business development, or healthcare sales experience is required.
• Skilled Nursing Facility or Long-Term Care experience is required.
• Referral network in Cincinnati healthcare market is a plus.
• Excellent communication, relationship-building, and organizational skills.
• Ability to work independently while managing multiple priorities.
• Experience with Microsoft Office; PCC or similar healthcare software a plus.

Responsibilities

• Develop and maintain strong referral relationships with hospitals, physicians, case managers, and community partners.
• Coordinate and manage the admissions process from referral through admission.
• Conduct facility tours and provide exceptional customer service to prospective residents and families.
• Collaborate with the clinical team to ensure timely admission decisions.
• Develop and execute marketing strategies to increase referrals and occupancy.
• Represent Garden Park Care Center at networking events and community outreach opportunities.
• Track referral activity and maintain accurate marketing and admissions data.
• Collaborate with facility leadership to achieve census and revenue goals.

Skills

Admissions experience

Marketing experience

Healthcare sales

Relationship-building

Independent worker

Tools

PointClickCare (PCC)

Job description

Are you a relationship-driven healthcare professional with a passion for growing census and making a difference in the lives of seniors? Garden Park Care Center is seeking an experienced Director of Admissions & Marketing to lead our admissions efforts, strengthen community partnerships, and drive occupancy growth.

What You’ll Do

• Develop and maintain strong referral relationships with hospitals, physicians, case managers, and community partners.
• Coordinate and manage the admissions process from referral through admission.
• Conduct facility tours and provide exceptional customer service to prospective residents and families.
• Work closely with the clinical team to ensure timely admission decisions.
• Develop and execute marketing strategies to increase referrals and occupancy.
• Represent the facility at networking events, community outreach opportunities, and healthcare meetings.
• Track referral activity and maintain accurate marketing and admissions data.
• Collaborate with facility leadership to achieve census and revenue goals.

Qualifications

• Previous admissions, marketing, business development, or healthcare sales experience required.
• Skilled Nursing Facility or Long-Term Care experience required. Candidates without this experience will not be considered.
• Established referral network within the Cincinnati healthcare market is a plus.
• Excellent communication, relationship-building, and organizational skills.
• Ability to work independently while managing multiple priorities.
• Proficient with Microsoft Office; experience with PointClickCare (PCC) or similar healthcare software is a plus.

Benefits

• Competitive salary plus incentive opportunity
• Medical, Dental & Vision Insurance
• Paid Time Off (PTO)
• 401(k)
• Supportive leadership team
• Opportunity for career growth within a growing organization

If you’re passionate about building relationships, increasing access to quality care, and helping families find the right place for their loved ones, we’d love to hear from you.