Director, Multi‑Channel Paid Media & Growth

EōS Fitness; Dallas (TX); On-site; USD 120,000 - 160,000; Full time

Benefits offered by this job

Free gym membership for you and a plus

Competitive compensation

Daily Pay

401(k) + company match

Education assistance

Travel opportunities across markets

Job summary

EōS Fitness in Dallas, TX, is seeking a Director of Integrated Paid Media to lead execution across the full paid media channel mix. This role drives acquisition, conversion and retention through high-impact programs across digital, radio, out-of-home, print and emerging channels, in collaboration with the VP of Marketing Analytics and Strategy.

You will shape strategy, allocate budgets, set performance KPIs and manage agency partners, ensuring alignment with business goals while expanding our

Qualifications

• 10+ years of experience in integrated paid media, preferably within multi-location or franchise environment.
• Proven track record of growth through performance marketing and integrated paid media strategy.
• Strong analytical mindset with experience using BI tools to turn data into action.

Responsibilities

• Lead planning, execution and optimization of integrated paid media campaigns across all channels.
• Shape paid media strategy, channel and budget allocation, and performance measurement.
• Manage agency relationships and ensure alignment to business goals and KPIs.

Skills

Integrated paid media

Leadership

Strategic thinking

Cross-team collaboration

Tools

Google Ads

Meta Ads

Analytics platforms

Job description

EōS Fitness in Dallas, TX, is seeking a Director of Integrated Paid Media to lead execution across the full paid media channel mix. This role drives acquisition, conversion and retention through high-impact programs across digital, radio, out-of-home, print and emerging channels, in collaboration with the VP of Marketing Analytics and Strategy.

You will shape strategy, allocate budgets, set performance KPIs and manage agency partners, ensuring alignment with business goals while expanding our