Director, Integrated Media Planning — AI-Driven Growth

OMD

New York (NY)

On-site

USD 150,000 - 160,000

Full time

14 days+
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Job summary

OMD is seeking a Director of Integrated Media Planning to lead multi-channel, full-funnel campaigns for a top global B2B brand. You will guide social, content, data, mobile and evolving channels, partnering with OMD and client teams to deliver breakthrough ideas and measurable results.

The role requires strategic thinking, leadership and a passion for emerging technology and culture. This senior position emphasizes collaboration, innovative thinking, and advancing a holistic channel approach

Qualifications

  • Graduate of a four-year college or university.
  • 10+ years of integrated media planning experience.
  • B2B experience.
  • Audience strategist.
  • Content and media partnership expertise.
  • Track record of handling big client ambitions.
  • Ability to create and execute a holistic channel approach to planning.
  • Experience collaborating with media owners, agency business units and creative agency partners.
  • Proven leadership ability and experience managing a team; a strong desire and ability to grow and develop talent.
  • Advanced knowledge of media fundamentals and an ability to educate at all levels.
  • $150,000 - $160,000.

Responsibilities

  • Collaborative Partnership – embraces and drives the oneOMD approach by building partnerships with others on behalf of our clients.
  • Creative Thinking – takes a brand, an objective and a platform and thinks of innovative ways to bring them together.
  • Hunger for Innovation – our clients want and have access to truly never-been-done-before opportunities. Helps determine the right ones and brings them to life in impactful ways.
  • Relationship Building – practices the ability to be personal, understanding and a desire to do what’s best for the team and the client. Fully engaged and present with clients.
  • Inspiring Leadership – challenges a team to solve clients challenges in unique ways. Inspires others to try new approaches and serves as a role model to the team.

Skills

Leadership
Strategic thinking
Audience strategist
B2B experience
Media planning
Team management
Relationship building
Creative thinking
Industry knowledge

Education

Bachelor's degree

Job description

OMD is seeking a Director of Integrated Media Planning to lead multi-channel, full-funnel campaigns for a top global B2B brand. You will guide social, content, data, mobile and evolving channels, partnering with OMD and client teams to deliver breakthrough ideas and measurable results.

The role requires strategic thinking, leadership and a passion for emerging technology and culture. This senior position emphasizes collaboration, innovative thinking, and advancing a holistic channel approach

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