Director, Global MSP Marketing

Ladders; United States; Remote; USD 156,000 - 234,000; Full time

Benefits offered by this job

Health and wellness programs

Remote work options

Professional development opportunities

Collaborative and inclusive culture

Access to cutting-edge marketing tools

Job summary

Ladders is seeking a Director, Global MSP Marketing to shape the global MSP marketing strategy. This role focuses on partner recruitment, engagement, and revenue growth across a matrixed organization.

Remote position with collaboration across sales, enablement, and cross-functional marketing teams to accelerate onboarding and drive business expansion. Equal opportunity employer encouraging applications from diverse backgrounds.

Qualifications

• 5–7 years in global partner or channel marketing leadership.
• Experience marketing to MSPs or channel partners, preferably in cybersecurity or SaaS.
• Proven ability to drive demand generation and revenue growth.
• Bachelor’s degree required in marketing, communications, or related field.

Responsibilities

• Own and define the global MSP marketing strategy and annual budget.
• Lead recruitment programs for MSPs, enhancing onboarding and time to revenue.
• Drive revenue growth through targeted cross-sell and upsell campaigns.
• Develop marketing and sales enablement resources, including playbooks and training.
• Manage lifecycle marketing initiatives to enhance partner engagement and retention.
• Oversee MSP events and digital marketing programs for lead generation.
• Analyze marketing performance and ROI, adjusting strategies based on data insights.

Skills

Global MSP marketing leadership

Partner/Channel marketing

Demand generation

Budget planning

Cross-functional collaboration

Education

Bachelor's degree in marketing/communications

Job description

For our client, we are seeking a Director, Global MSP Marketing to join the team of a leader in the Pharmaceuticals & Biotech space.

This role will shape the global marketing strategy for managed service provider (MSP) partners, with a strong focus on partner recruitment, engagement, and revenue growth. The leader in this role will collaborate across sales, enablement, and cross-functional marketing teams to build programs that accelerate onboarding, strengthen partner performance, and support business expansion. This position is well suited for a strategic marketer who can operate in a matrixed environment and translate data-driven insights into measurable partner and commercial outcomes.

Location: Remote

Compensation: $156,000 – $234,000 annually

Responsibilities

• Own and define the global MSP marketing strategy and annual budget
• Lead recruitment programs for MSPs, enhancing onboarding and time to revenue
• Drive revenue growth through targeted cross-sell and upsell campaigns
• Develop marketing and sales enablement resources, including playbooks and training
• Manage lifecycle marketing initiatives to enhance partner engagement and retention
• Oversee MSP events and digital marketing programs for lead generation
• Analyze marketing performance and ROI, adjusting strategies based on data insights

Qualifications

• 5-7 years of experience in global partner or channel marketing leadership
• Proven track record in marketing to MSPs or channel partners, preferably in cybersecurity or SaaS
• Extensive knowledge of IT, software, or SaaS marketing with strategic execution capabilities
• Demonstrated success in demand generation and revenue growth campaigns
• Experience in building scalable partner enablement and co-marketing programs
• Ability to influence stakeholders in a matrix organization without direct authority
• Strong communication and presentation skills for engaging senior leaders
• Bachelor's degree in marketing, communication, or a related field

Benefits

• Comprehensive health and wellness programs
• Flexible work arrangements and remote work options
• Professional development opportunities and training
• Collaborative and inclusive company culture
• Access to cutting-edge marketing tools and technologies

Our client is an equal opportunity employer. We encourage you to apply even if you don’t meet every qualification—your background could be exactly what this team needs.