Director, Global Media Relations & Storytelling

Texas Instruments; Dallas (TX); On-site; USD 180,000 - 320,000; Full time

Job summary

Texas Instruments is seeking a visionary Head of Worldwide Media Relations and Storytelling to architect TI's global media strategy and narrative. You will translate TI's leadership in analog, embedded products and manufacturing into stories that resonate with customers, employees, partners and policymakers.

You will build a storytelling engine, advise senior leaders, and lead a team of media professionals to shape TI's brand narrative and reputation in a rapidly evolving information landscape.

Qualifications

• Experience building and leading a worldwide media relations program.
• Ability to translate complex technology into compelling stories for diverse audiences.
• Strong judgment and media landscape understanding; capable of advising senior executives.

Responsibilities

• Develop and lead TI's worldwide media relations strategy in alignment with communications and marketing objectives.
• Cultivate and maintain strong relationships with reporters, analysts and journalists.
• Lead enterprise storytelling efforts and corporate social responsibility communications, connecting audiences with TI's work.
• Oversee a global media relations agency approach, including selecting and managing agencies across regions.
• Monitor media coverage, analyze sentiment, identify trends, and deliver actionable insights.
• Lead media relations during issues or crises to protect TI's reputation.
• Evolve media strategy to adapt to AI-influenced information ecosystems.

Skills

Global media strategy

Storytelling

Executive communications

Crisis management

Journalistic instincts

Job description

Texas Instruments is seeking a visionary Head of Worldwide Media Relations and Storytelling to architect TI's global media strategy and narrative. You will translate TI's leadership in analog, embedded products and manufacturing into stories that resonate with customers, employees, partners and policymakers.

You will build a storytelling engine, advise senior leaders, and lead a team of media professionals to shape TI's brand narrative and reputation in a rapidly evolving information landscape.