Director, eCommerce Growth — Amazon & Wayfair

Watkins Wellness; Indianapolis (IN); On-site; USD 121,000 - 191,000; Full time

Benefits offered by this job

Culture & diversity emphasis

Wellbeing programs

Learning & development opportunities

Volunteer days and social impact

Job summary

Delta Faucet Company is seeking a Director of eCommerce Channel Marketing to drive growth on Amazon and Wayfair and to lead a cross-functional team in optimizing paid media, organic search, content, and digital shelf initiatives. You will guide investments to improve revenue and market share while delivering a superior consumer experience from Indianapolis, IN.

You will translate customer and market insights into measurable business outcomes, collaborate with Sales, Brand Marketing, Product,

Qualifications

• Bachelor's degree in Marketing, Business, Analytics, eCommerce, or related field.
• 10+ years of relevant experience with progressive leadership responsibility.
• Strong experience in eCommerce, digital marketing, retail media, or omnichannel marketing.
• Deep knowledge of Amazon commerce and advertising platforms.
• Experience with Wayfair or another major digital-first retailer or marketplace.
• Proven ability to connect marketing investments to revenue, profitability, and market-share outcomes.
• Strong analytical, financial, commercial, and executive communication skills.
• Experience managing significant media budgets, external agencies, and high-performing teams.

Responsibilities

• Develop and lead eCommerce marketing strategies for Amazon and Wayfair across the Delta Faucet Company brands.
• Partner with Sales leadership to drive revenue growth, profitability, market share, and long-term brand health.
• Lead paid media strategy, including budget allocation, campaign priorities, testing, optimization, and performance measurement.
• Own organic search, content, digital shelf, ratings and reviews, and conversion strategies.
• Connect paid and organic plans to improve visibility, traffic, conversion, and product performance.
• Guide the optimization of product content, imagery, video, enhanced content, storefronts, and brand pages.
• Establish performance scorecards and use insights to identify growth opportunities.
• Partner with Sales and Finance to invest for growth and profitability.
• Lead external media, content, data, and technology partners and manage agencies.
• Communicate channel performance, opportunities, and recommendations to senior leadership.
• Lead, coach, and develop direct reports responsible for customer marketing, paid media, organic growth, content, and digital shelf.

Skills

Strategic leadership

Analytical skills

Executive communication

Budget management

Retail media

Omnichannel marketing

Education

Bachelor's degree in Marketing, Business, Analytics, eCommerce, or related field

Tools

Amazon Advertising

Wayfair platform

Job description

Delta Faucet Company is seeking a Director of eCommerce Channel Marketing to drive growth on Amazon and Wayfair and to lead a cross-functional team in optimizing paid media, organic search, content, and digital shelf initiatives. You will guide investments to improve revenue and market share while delivering a superior consumer experience from Indianapolis, IN.

You will translate customer and market insights into measurable business outcomes, collaborate with Sales, Brand Marketing, Product,