Director, Demand Generation

D-Wave; United States; Remote; USD 136,000 - 250,000; Full time

Job summary

An innovative company is seeking a Director of Demand Generation to spearhead marketing initiatives that drive growth and lead generation. This pivotal role requires a marketing leader with a proven track record in executing successful campaigns across digital, content, and event marketing channels. You'll be responsible for analyzing campaign data, managing budgets, and fostering a results-oriented marketing culture. Join a forward-thinking team that values diverse perspectives and empowers you to exceed expectations while enjoying competitive pay, unlimited vacation, and a culture of excellence.

Benefits

Unlimited Vacation

Parental Leave

Flexible Work

Telehealth Services

Networking Opportunities

Development Opportunities

Qualifications

• 7-9 years of demand generation experience in B2B tech, cloud, or SaaS.
• Strong analytical skills to interpret data and derive insights.
• Successful track record in demand generation strategies impacting revenue.

Responsibilities

• Develop and implement integrated demand generation campaigns across channels.
• Manage budgets, measure pipeline targets, and optimize ROI.
• Lead and mentor a growing demand generation team.

Skills

Demand Generation

Marketing Automation

Analytical Skills

B2B Marketing

Leadership

Communication Skills

Education

Bachelor's in Marketing

Master's in Business

Tools

Marketo

Salesforce

Job description

Join to apply for the Director, Demand Generation role at D-Wave.

D-Wave (NYSE: QBTS), a leader in quantum computing systems, software, and services, is the world’s first commercial supplier of quantum computers, building both annealing and gate-model quantum computers. Our mission is to help customers realize the value of quantum today. Our 5,000+ qubit AdvantageTM quantum computers are available on-premises or via the cloud, with 99.9% uptime. Over 100 organizations trust D-Wave for their computational challenges, with more than 200 million problems submitted to our systems to date, spanning optimization, AI, research, and more.

Read more about our company and innovations in The Wall Street Journal, Time, Fast Company, MIT Technology Review, Forbes, Inc., Wired, and various white papers.

At D-Wave, we’re helping customers realize quantum computing today and shaping future industrial and societal advancements.

About The Role

The Director, Demand Generation, will develop and execute demand generation programs to fuel growth. This role requires a marketing leader with a proven track record in successful campaigns that generate leads and drive sales. We seek a results-oriented, customer-focused, analytical, collaborative, and creative professional.

What You'll Do

• Develop and implement integrated demand generation campaigns across digital, content, and event marketing channels.
• Plan, execute, and optimize multi-channel marketing campaigns to generate leads and conversions.
• Manage inbound and outbound lead generation programs, exploring new channels and technologies.
• Establish KPIs, analyze campaign data, and report insights to leadership.
• Manage budgets, measure pipeline targets, and optimize ROI.
• Create email nurture programs, segmented lists, and campaign assets such as emails, landing pages, and forms.
• Optimize web strategy, SEO, and content to accelerate sales and business outcomes.
• Collaborate with BDRs and sales teams to align demand generation efforts.
• Foster a data-driven, results-oriented marketing culture.
• Lead and mentor a growing demand generation team.

About You

• Bachelor's or Master's in Marketing, Business, or related field preferred.
• 7-9 years of demand generation experience in B2B tech, cloud, or SaaS industries.
• Successful track record in demand generation strategies impacting revenue.
• Strong analytical skills to interpret data and derive insights.
• Experience with marketing automation (e.g., Marketo) and CRM (e.g., Salesforce).
• Proven leadership and team development skills.
• Excellent communication and executive presentation skills.

A D-Waver's DNA

• Innovative mindset, seeing possibilities where others see problems.
• Transparent communication, empathy, valuing diverse opinions.
• Accountability for results, decisive decision-making.
• Motivating and engaging teams to exceed expectations through development and empowerment.

Our Compensation Philosophy

We offer ownership, competitive pay, and meaningful benefits to foster a culture of excellence and passion for our mission.

During the interview, your recruiter will explain our total rewards, including base salary, equity, bonuses, perks, and culture. Final offers depend on your proficiency level.

Our Impact On You

Competitive pay, ownership, unlimited vacation, parental leave, flexible work, telehealth, networking, inclusion, perks, and development opportunities.

Inclusion

We celebrate diversity and foster an inclusive environment where all perspectives are valued. Our team spans experienced experts and motivated newcomers, supporting your growth at D-Wave.

The Fine Print

No third-party candidates accepted. D-Wave is an equal opportunity employer, committed to diversity and inclusion.

Pay Range

$136,000 - $250,000 USD annually (Remote - US).