Director, Data Science & Analytics – Media Insights Leader

Publicis Groupe; New York (NY); On-site; USD 135,000 - 217,000; Full time

Benefits offered by this job

Paid family care for parents and care

Adoption and fertility support

Pet adoption support

Employee assistance programs

Tuition assistance

Flexible time off

Work Your World program

Matching gifts

Job summary

Razorfish, a Publicis Groupe company in New York, seeks a Director of Data Science & Analytics to lead data-driven media insights for clients. You will connect media, technology, and measurement to drive smarter decisions and stronger outcomes, serving as a trusted advisor to senior clients and internal teams.

You will guide analytics strategy, shape solutions, and translate complex analyses into actionable recommendations for executive audiences, while mentoring teams and growing our analytics

Qualifications

• 10+ years of experience in media analytics, digital analytics, marketing analytics, data science, or a related discipline.
• Deep experience with paid media measurement and analytics.
• Knowledge of attribution, MMM, incrementality, and survey-based measurement.
• Understanding ETL, data transformation, automation, and data pipelines.
• Ability to translate data into clear, compelling business stories and recommendations.
• Excellent communication and senior stakeholder influence.
• Experience leading analytics projects and multidisciplinary teams.
• Experience coaching analytics talent.
• Cross-disciplinary ability across analytics, media, marketing technology, and client strategy.
• Agency experience preferred.

Responsibilities

• Lead measurement planning, data strategy, reporting automation, and insights.
• Shape measurement strategies across paid media.
• Own and lead client presentations and proposals.
• Advise on attribution, MMM, incrementality, testing, and surveys.
• Mentor team members and provide strategic guidance.
• Drive scalable ETL and data pipeline architecture.
• Partner with media, strategy, technology across disciplines to turn data into actionable stories.
• Lead, coach, and mentor team members across client engagements.

Skills

Media analytics

Digital analytics

Marketing analytics

Data science

Storytelling

Leadership

Communication

ETL

Data pipeline

Team mentorship

Job description

Razorfish, a Publicis Groupe company in New York, seeks a Director of Data Science & Analytics to lead data-driven media insights for clients. You will connect media, technology, and measurement to drive smarter decisions and stronger outcomes, serving as a trusted advisor to senior clients and internal teams.

You will guide analytics strategy, shape solutions, and translate complex analyses into actionable recommendations for executive audiences, while mentoring teams and growing our analytics